Since the publication of its first English translation in1974, The Book of Five Rings has become an underground classic inthe American business community, where it is studied as a text onJapanese management techniques. Here are timeless principles ofcraft, skill, timing, and spirit from a great samurai warrior--plusbackground on Zen, Bushido, Heiho, and Musashi's life. Twocolor.
From the man the Wall Street Journal hailed as "theguru of Revenue Management" comes revolutionary ways to recoverfrom the after effects of downsizing and refocus your business ongrowth. Whatever happened to growth? In Revenue Management, RobertG. Cross answers this question with his ground-breaking approach torevitalizing businesses: focusing on the revenue side of the ledgerinstead of the cost side. The antithesis of slash-and-burn methodsthat left companies with empty profits and dissatisfiedstockholders, Revenue Management overturns conventionalthinking on marketing strategies and offers the key to initiatingand sustaining growth. Using case studies from a variety of industries, smallbusinesses, and nonprofit organizations, Cross describes no-tech,low-tech, and high-tech methods that managers can use to increaserevenue without increasing products or promotions; predict consumerbehavior; tap into new markets; and deliver products and servicesto customers effectively and efficiently
那些没有找到真正财富——存在的欢乐以及与它紧密联系在一起的深深的不可动摇的宁静——的人就是故事中的那个乞丐，即便已经拥有很多财富，但他们依然在四处找寻。他们不知道，自己不仅已经拥有了所有这些，还拥有了更为珍贵的东西，那就是——当下的力量。 阅读本书的过程是一个发现之旅。在作者这位心灵导师的引导下，你会惊讶地发现，自己一直都处在大脑或思维的控制之下，生活在对时间的永恒焦虑中。我们忘不掉过去，更担心未来。但实际上，我们只能活在当下，活在此时此刻，所有的一切都是在当下发生的，而过去和未来只是一个无意义的时间概念。通过向当下的臣服，我们才能找到真正的力量，找到获得平和与宁静的入口。 这不仅仅是一本书，在这本书中还有活生生的能量，当你读这本书时你可能会感受到这种能量。它有一种惊
These quick reads, based on McGraw-Hill bestsellers, are designed to meet the needs of busy people. Titles in the series focus on each book's main themes and action ideas, reduced to a manageable page count for on-the-go readers. Specific strategies for understanding the 10 types of problem people and influencing them to adopt positive behaviors.
《的战争:波音与空客的全球竞争内幕》内容简介：10000公里的航程足以覆盖世界上有人居住的所有地方，但是在民用航空领域，还没有一个飞行器拥有如此惊人的续航能力——无论是波音还是空客。尽管如此，在可以预计的未来，只要乘飞机旅行，你十有八九只能选择这两家公司的产品，但是，你知道那些带你飞翔的“大家伙”有怎样的出身与来历吗？ 越来越多的人需要飞往更遥远的地方，航空制造商需要回答，究竟是要承载更多的乘客，还是要飞得更远？这永远都是一个难以破解的悖论。可是，哪怕在这一问题上微小的进展也足以让竞争对手多一分忌惮。在这项全球为复杂的商战中，两家公司都竭尽全力企图将对手抛开，尽管事实是各自的市场份额越来越接近50%。 20年弹指一挥间，波音与空客的竞争刚刚上演了序曲。回顾短暂的过去，航空制造业的竞
The Accidental Millionaire is the memoir of Gary Fong, would-be slacker who revolutionized wedding photography, inventor of popular photography aids, entrepreneur, contrarian, bon vivant and a man who really, really didn't want to become a doctor. A first-generation Chinese-American, Gary was raised in one of Los Angeles' least-desirable neighborhoods and was forced to deal―in his own quirky and often very funny way―with the burdens of poverty, crime and his parents' relentless aspirations. These issues almost overwhelmed him until he had a dramatic epiphany. Spotting a bumper sticker that read "Since I gave up hope, I feel much better," Gary promptly did just that. He stopped trying and started succeeding. At turns hilarious, insightful and instructive, The Accidental Millionaire is Horatio Alger-meets-David Sedaris. Turning the traditional self-help principles upside down, The Accidental Millionaire disdains the goal-oriented approaches of traditional self-help philosophies. Sometimes not k
New rules for the new game: the ideas that every business needs to win in the customereconomy In The Agenda , Michael Hammer showscompanies how to prosper in today’s world of slow growth, fiercecompetition, and enormously powerful customers. The winners in thisextraordinarily difficult environment—companies like IBM, DukePower, Progressive Insurance, and GE—succeed through superioroperations. Their costs are lower and their quality higher thantheir competitors’; they get new products to market faster and theyprovide better customer service. How do they do it? Throughnear-fanatical attention to the basics of business, and by managingthese basics in new and creative ways. The Agenda teaches the ideas and techniques that anycompany—large or small, service ?rm or manufacturer—can use toout-execute and out-innovate its competitors. Businesses thatfollow these principles will grow by taking market share away fromthose that do not. While others decline, your company can thri
Project Management reviews the steps in organizing and managing projects, from how to build a realistic schedule to how to measure both success and failure. Project Management discusses team building, timing, the planning process, estimating project costs, managing project interfaces, risk management, and more. 作者简介： Gary R.Heerkens,P.M.P,C.B.M.,P.E.,is president of Management Solutions Group,Inc.,a provider projict management educational solutions and organi-zational support.He is also the author of Project Management in McGraw-Hill's Briefcase Books series.
Revered management thinker Peter F. Drucker is our trusted guidein this thoughtful, day-by-day companion that offers hispenetrating and practical wisdom. Amid the multiple pressures ofour daily work lives, The Daily Drucker provides the inspirationand advice to meet the many challenges we face. With his trademarkclarity, vision, and humanity, Drucker sets out his ideas on abroad swath of key topics, from time management, to innovation, tooutsourcing, providing useful insights for each day of theyear. These 366 daily readings have been harvested from Drucker'slifetime of work. At the bottom of each page, the reader will findan action point that spells out exactly how to put Drucker's ideasinto practice. It is as if the wisest and most action-orientedmanagement consultant in the world is in the room, offering histimeless gems of advice. The Daily Drucker is for anyone who seeksto understand and put to use Drucker's powerful words andideas.
Creative folks often know all too well that the muse doesn’talways strike when you want it to, or when the deadline for yournext brilliant project is creeping up on you like an ill-fittingturtleneck. Originality doesn’t follow a time clock, even when youhave to. While conventional time management books offer tons ofinstruction for using time wisely, they are traditionally organizedin a linear fashion, which just isn’t helpful for the right-brainmind. In Time Management for the Creative Person , creativityguru Lee Silber offers real advice for using the strengths ofartistic folks—like originality and resourcefulness—to adoptinnovative time-saving solutions, such as: * Learning to say no when your plate is just too full * How to know when a good job, not a great one, is goodenough * Making “to do” lists that include fun stuff, too—that way youwon’t feel overwhelmed by work * Time-saving techniques around the house that give you more timeto get your work done and more time to spend with your
This is a brilliant new book from the bestselling author of "The Tipping Point" and "Blink". Why are people successful? For centuries, humankind has grappled with this question, searching for the secret to accomplishing great things. In this stunning new book, Malcolm Gladwell takes us on an invigorating intellectual journey to show us what makes an extreme overachiever. He reveals that we pay far too much attention to what successful people are like, and too little attention to where successful people are from: their culture, their family, and their generation. Gladwell examines how the careers of Bill Gates and the performance of world-class football players are alike; what top fighter pilots and The Beatles have in common; why so many top lawyers are Jewish; why Asians are good at maths; and why it is correct to say that the mathematician who solved Fermat's Theorem is not a genius. Just as he did in "Blink", Gladwell overturns many of our conventional notions and creates an entirely new model for seeing t
Andrew Grove is President of Intel, America's leadingmanufacturer of computer chips. However, the management techniqueshe unveils in this bestselling and user-friendly guide are equallyapplicable for sales managers, accountants, consultants, eventeachers--anyone whose job entails getting a group of people toproduce something of value.
Free Lunch answers the great mystery of our time: How did ourstrong and growing economy give way to job uncertainty, debt,bankruptcy, and fear for millions of Americans? Acclaimed reporterDavid Cay Johnston reveals how government policies and spendinghave reached deep into the wallets of the many to benefit the top1% of the wealthiest. He shows exactly who has been getting free lunches from thegovernment—from $100 million to Warren Buffett, to $1.3 billion tothe owners of the Yankees and Mets. But of course there’s really nosuch thing as a free lunch. The taxpayer always picks up the bill.With his in depth reporting, vivid stories, and sharp analysis,Johnston reveals the forces that shape our everyday economiclives—and shows us how we can finally make things better.
All around the world, The Secret is guiding millions to the life of their dreams. Now, with The Secret Daily Teachings, creator of The Secret Rhonda Byrne takes you through the next vital steps in living The Secret. With 365 brand new insights that build on The Secret's powerful truths, your knowledge of the law of attraction is about to expand far beyond what you can imagine. More joy, abundance, and blessings -- every single day of the year. For more information about The Secret, visit www.thesecret.tv.
Book De*ion Here are money-making secets that can change your life. Inspiredby Andrew Carnegie's magic formula for success, this book willteach you the secrets that will bring you a fortune. It will showyou not only what to do but how to do it. Once you learn and applythe simple, basic techniques revealed here, you will have masteredthe secret of true and lasting success. And you may have whateveryou want in life.
Too many people assume the timeless principles of trueleadership—of helping others achieve their full potential—don’tapply Monday through Friday during work hours or in anycircumstance where a paycheck is involved. In GREATER THAN YOURSELF, Steve Farber proves them wrong: in thispowerful and inspiring story, Farber shows that the goal of agenuine leader is to help others—teammates, employees, andcolleagues—become more capable, confident, and accomplished thanthey are themselves. Through the actions of a forward-thinking andextraordinarily successful CEO, Farber reveals the three keys toachieving this: Expand Yourself, Give Yourself, and ReplicateYourself. Filled with actionable principles and innovative ideas, GREATERTHAN YOURSELF is perhaps the most powerful message today’s businessleaders can learn.
best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of "thin slices" of behavior. The key is to rely on our "adaptive unconscious"--a 24/7 mental valet--that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea. Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us "mind blind," focusing on the wrong cue leaves us vulnerable to "the Warren Harding Effect" (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the "dark side of blink," he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in
We live in an age of unprecedented opportunity: with ambition,drive, and talent, you can rise to the top of your chosenprofession regardless of where you started out. But with opportunity comes responsibility. Companies today aren'tmanaging their knowledge workers' careers. Instead, you must beyour own chief executive officer. That means it's up to you tocarve out your place in the world and know when to change course.And it's up to you to keep yourself engaged and productive during acareer that may span some 50 years. In Managing Oneself, Peter Drucker explains how to do it. Thekeys: Cultivate a deep understanding of yourself by identifyingyour most valuable strengths and most dangerous weaknesses.Articulate how you learn and work with others and what your mostdeeply held values are. Describe the type of work environment whereyou can make the greatest contribution. Only when you operate with a combination of your strengths andself-knowledge can you achieve true and lasting excellence
In THE FINANCIALCRISIS INQUIRY REPORT，the facts about thefinancial and economic crises that engulf the world will speak forthemselves. Formed in May 2009, the Financial Crisis InquiryComission (FCIC) is a panel of ten commissioners chosen by the U.S.Congress to explain what happened , why it happened, and what couldhave been done to prevent it. On December 15th, 2010, thecommission will release their official report to the President,Congress , and the World. 金融危机调查报告将合盘托出席卷全球的金融与经济危机的来龙去脉及真相，并让事实来说话。2009年5月由十名专家组成金融危机调查委员会授命于国会，专门负责调查金融危机成因，进而总结教训、提出改进建议。他们就20多项议题展开了重点调查。2010年12月15日美国金融危机调查委员会将向美国总统，美国国会和全世界公布其终的调查结果，并授权美国小布朗出版公司授权以图书的形式向全球发行其官方调查报告。
In today's world, yesterday's methods just don't work. In Getting Things Done , veteran coach and management consultantDavid Allen shares the breakthrough methods for stress-freeperformance that he has introduced to tens of thousands of peopleacross the country. Allen's premise is simple: our productivity isdirectly proportional to our ability to relax. Only when our mindsare clear and our thoughts are organized can we achieve effectiveproductivity and unleash our creative potential. In GettingThings Done Allen shows how to:
From one of America's foremost economic and political thinkerscomes a vital analysis of our new hypercompetitive andturbo-charged global economy and the effect it is having onAmerican democracy. With his customary wit and insight, Reich showshow widening inequality of income and wealth, heightened jobinsecurity, and corporate corruption are merely the logical resultsof a system in which politicians are more beholden to the influenceof business lobbyists than to the voters who elected them. Powerful andthought-provoking, Supercapitalism argues that a clearseparation of politics and capitalism will foster an enviroment inwhich both business and government thrive, by putting capitalism inthe service of democracy, and not the other way around.
"Now there is a single source - this book - that gives you thestep-by-step, word-by-word instructions you need to get in front ofmore people and make more sales than ever before. Keith Rosen hasbrought together, in one book, the very best techniques for gettingmore and better appointments ever written in the field ofsales." —Brian Tracy, author, Advanced Selling Strategies
Malcolm Gladwell is the master of playful yet profound insight. His ability to see underneath the surface of the seemingly mundane taps into a fundamental human impulse: curiosity. From criminology to ketchup, job interviews to dog training, Malcolm Gladwell takes everyday subjects and shows us surprising new ways of looking at them, and the world around us. Are smart people overrated? What can pit bulls teach us about crime? Why are problems like homelessness easier to solve than to manage? How do we hire when we can t tell who s right for the job? Gladwell explores the minor geniuses, the underdogs and the overlooked, and reveals how everyone and everything contains an intriguing story. What the Dog Saw is Gladwell at his very best asking questions and seeking answers in his inimitable style.
Winning the Battle in your Mind. There's a War Going On And Your Mind Is The Battlefield. If you're one of millions who suffer from worry, doubt, confusion, depression, anger or condemnation, you are experiencing an attack in your mind. Overcoming negative thoughts that come against your mind brings freedom and peace. Find out how to recognize damaging thought patterns and stop them from influencing your life. In this powerful book, best-selling author and conference host, Joyce Meyer, guides you through an honest self-appraisal by sharing the trials, tragedies and ultimate victories of her own marriage, family and ministry- including the truth she learned about what she was thinking and feeling every step of the way. You'll gain insight into how Joyce won the battle in her own mind- and how you can as well. You'll also discover how to: -Find peace and stop brain-storm of mental activity. -See the truth by thinking correctly. -Use spiritual weapons effectively. -Overcome the 10 wilderness mentalities that hol
