Now fully revised and updated-the must-have guide toacing the interview and landing the dream job For the past decade, 60 Seconds You're Hired! hashelped thousands of job seekers get the perfect job by excelling atthe crucial job interview. Now, in this new edition, America's topcareer coach Robin Ryan offers proven strategies to help readerstake charge of the interview process and get the job they want.Brief, compact, and packed with useful tips, 60 Seconds You're Hired! features: ? Unique techniques like "The 60 Second Sell" and "The 5-PointAgenda" ? More than 100 answers to tough interview questions ? Questions you should always ask ? 20 interview pitfalls to avoid ? Negotiation techniques that secure higher salaries ? And much more!

Jack Welch knows how to win. During his forty-year career at General Electric, he led the company to year-after-year success around the globe, in multiple markets, against brutal competition. His honest, be-the-best style of management became the gold standard in business, with his relentless focus on people, teamwork, and profits. Since Welch retired in 2001 as chairman and chief executive officer of GE, he has traveled the world, speaking to more than 250,000 people and answering their questions on dozens of wide-ranging topics. Inspired by his audiences and their hunger for straightforward guidance, Welch has written both a philosophical and pragmatic book, which is destined to become the bible of business for generations to come. It clearly lays out the answers to the most difficult questions people face both on and off the job. Welch's objective is to speak to people at every level of an organization, in companies large and small. His audience is everyone from line workers to MBAs, from

Negotiation-whether hammering out a great job offer, settling a dispute with a client, drafting a contract, or making trade-offs between business units-is both a necessary and challenging aspect of business life. In the business world, confident negotiators are always in high demand. Bringing a difficult negotiation to a successful conclusion can be one of the most exhilarating-and valuable-aspects of business today. Packed with practical advice and handy tools, Negotiation will help any manager sharpen skills and yield a sizable payoff. Contents include: Preparing the necessary information before a negotiation； Managing multiparty negotiations； Assessing the position of the opposing side； Determining your sources of power and authority in a negotiation； Recognizing the barriers to agreement and how to overcome them. Plus, readers can access free interactive tools on the Harvard Business Essentials companion web site.

Timeless management wisdom taken from the classics of Indian literature Most people don't know The Kama Sutra isn't just about sex; much of it is about wise leadership. The Kama Sutra of Business is based on Indian history and literature, drawing lessons for business and life from the remarkable stories of great leaders and their adventures. Vittachi uses these sources, including The Bhagavad-Gita and The Kama Sutra to present valuable management lessons and introduce the world's first management guru, who wrote a classic text on economics some 2,000 years ago. Peppered with fascinating facts and ageless business and management wisdom, The Kama Sutra of Business looks at good business practices from a fascinating historical perspective. Nury Vittachi (Hong Kong) is Hong Kong's bestselling English-language author. He wrote the popular "Traveller's Tales" in the Far Eastern Economic Review and has also written for the South China Morning Post.

To survive and thrive under today's competitive conditions, companies must constantly formulate effective strategies - and they must execute those strategies flawlessly. Thankfully, mastering the skills needed to define and carry out strategy is possible. And this volume will help you. Learn about the common pitfalls of strategy creation as well as the tools to successfully surmount the challenges.

Microfinancing is considered one of the most effective strategies in the fight against global poverty. And now, in Small Loans, Big Changes, author Alex Counts reveals how Nobel Prize Winner Muhammad Yunus revolutionized global antipoverty efforts through the development of this approach. This book presents compelling stories of women benefiting from Yunus’s microcredit in rural Bangladesh and urban Chicago, and recounts the experiences of different borrowers in each country, interspersing them with stories of Yunus, his colleagues, and their counterparts in Chicago.

Companies that purposefully set out to excel are remarkably few and far between. The number of those who have a strong, well-thought out strategy for success are even fewer. Based on five years of research and field-testing, Breakout Strategy gives you a “fast track” strategic vision that can push your company to incredible new rates of growth and expansion. Strategy and leadership experts Sydney Finkelstein, Charles Harvey, and Thomas Lawton show how to craft a strategy that fits your business, whether you're a small start-up or an established national or international company. They also give you the tools to adapt that strategy as you grow and expand. Their system features five key initiatives: Create a workable vision by understanding the needs and aspirations of a company Face customers with a value proposition that covers all the important bases Align what a business does with what the customer truly desires Balance the people and process sides of business

When you call a book The 22 Immutable Laws of Branding, you're pretty much ruling out Oprah's Book Club as potential buyers. (Not that Oprah herself isn't a terrific brand.) This is an audiobook for a narrow demographic: entrepreneurs, top managers, and public-relations directors. Coauthor Al Ries comes off like the eccentric genius that most of these managers keep in a basement office, only listening to when necessary. When he says, "The power of a brand is inversely proportional to its scope," and hectors managers with the idea that "customers want brands that are narrow in scope," you know he's right (he backs himself up with dozens of examples), and you know it's the last thing powerful, expansion-minded businesspeople want to hear. Coauthor Laura Ries, his daughter and marketing-firm partner, also reads sections. (Running time: 1.5 hours, one cassette) --Lou Schuler --This text refers to an out of print or unavailable edition of this title.

A newly revised edition of this guide to achieving successthrough the art of persuasion offers winning advice on how toincrease self-confidence, cultivate a taste for success, and muchmore. By the author of Think and Grow Rich.

-Worth magazine "The most entertaining book written on investing isReminiscences of a Stock Operator, by Edwin Lefèvre, firstpublished in 1923." -The Seattle Times "After twenty years and many re-reads, Reminiscences is stillone of my all-time favorites." -Kenneth L. Fisher, Forbes "A must-read classic for all investors, whether brand-new orexperienced." -William O'Neil, founder and Chairman, Investor's BusinessDaily "Whilst stock market tomes have come and gone, this remainspopular and in print eighty years on." -GQ magazine First published in 1923, Reminiscences of a Stock Operator isthe most widely read, highly recommended investment book ever.Generations of readers have found that it has more to teach themabout markets and people than years of experience. This is atimeless tale that will enrich your life-and your portfolio.

Bad pricing is a great way to destroy your company’s value， revenue， and profits。 With ten simple rules， this book shows you how to deliver both healthy profit margins and robust revenue growth while kicking the dreaded discounting habit。 The authors destroy the conventional wisdom that you have to trade margins for revenues and show you how to fully exploit the value your company offers customers。 This is a proven plan for increasing sales without sacrificing profits。 Face facts： Customers have never met a price they liked。 And they will use every trick in the book to get you to lower your prices and give up profits。 The typical business response is to discount， discount， discount—resulting in less revenue and lower profits。 In Pricing with Confidence， pricing gurus Reed Holden and Mark Burton offer a radically different solution—one that actually builds revenues and profits without lowering prices。 The key? Linking prices to the value delivered。 The real trick i

Why do good teams fail? Very often, argue Deborah Ancona and Henrik Bresman, it is because they are looking inward instead of outward. Based on years of research examining teams across many industries, Ancona and Bresman show that traditional team models are falling short, and that what's needed - and what works - is a new brand of team that emphasizes external outreach to stakeholders, extensive ties, expandable tiers, and flexible membership. The authors highlight that X-teams not only are able to adapt in ways that traditional teams aren't, but that they actually improve an organization's ability to produce creative ideas and execute them - increasing the entrepreneurial and innovative capacity within the firm. What's more, the new environment demands what the authors call "distributed leadership," and the book highlights how X-teams powerfully embody this idea.

Operational Risk Management offers peace of mind to business and government leaders who want their organizations to be ready for any contingency, no matter how extreme. This invaluable book is designed to be used as both a preparatory resource for when times are good and an emergency reference when times are bad. Author Mark Abkowitz gets managers up to speed on what they should be prepared to deal with and offers real solutions for putting those business continuity plans in place. From natural and man-made disasters to terrorist attacks, Operational Risk Management is destined to become every risk manager's ultimate weapon to help their organization survive — no matter what. Using fascinating case studies, this timely book examines risk from worldwide disasters and their underlying causes from three perspectives: manmade accidents, terrorist acts, and natural disasters Examines whether each event could have been prevented Shows how these casualty events share many risk factors in common,

Strategy creation is about doing the right things; implemen-tation is about doing things right. Both sides of the strategy equation must be aligned and managed well for today's organi-zations to succeed. Strategy draws on more than two decades of research and advice from leading thinkers to arm managers with the knowledge and hands-on tools they need to actively and confidently participate in strategy formulation and execution. Managers will learn how to: Identify the strategy that best fits their business； Get the right people on board； Align structure, resources, and people to achieve goals； Execute action plans that produce results. 作者简介： Harvard Business ReviewHarvard Business Review is a general management magazine published since 1922 by Harvard Business School Publishing， owned by the Harvard Business School. A research-based magazine written for business practitioners， it claims a high ranking business readership and enjoys the reverence of academics， exe

The latest addition to the bestselling Perfect Phrases series, Perfect Phrases for Managers and Supervisors is an indispensable tool for novice to mid-level managers and frontline supervisors. Corporate communications guru Meryl Runion coaches readers in the six fundamentals of effective delivery, including "Be Short, Specific, Targeted," and "Say What You Mean, Mean What You Say, and Don't Be Mean When You Say It." And she arms them with: Hundreds of perfect phrases for every phase of management, from supervising operations, to performance reviews, to communicating the company's mission Expert advice on effective communication, with tips on what to say and what not to say, establishing the right tone, establishing authority, and more Phrases for hundreds of specific tasks, including delegating, giving feedback, empowering employees, handling emotional employees, disciplining, and terminating。

Management is an organized body of knowledge. "This book," in Peter Drucker'swords, "tries to equip the manager with the understanding, the thinking, the knowledge and the skills for today'sand also tomorrow's jobs." This management classic has been developed and tested during more than thirty years of teaching management in universities, in executive programs and seminars and through the author's close work with managers as a consultant for large and small businesses, government agencies, hospitals and schools. Drucker discusses the tools and techniques of successful management practice that have been proven effective, and he makes them meaningful and easily accessible.

In The Five Dysfunctions of a Team Patrick Lencioni once againoffers a leadership fable that is as enthralling and instructive ashis first two best–selling books, The Five Temptations of a CEO andThe Four Obsessions of an Extraordinary Executive. This time, heturns his keen intellect and storytelling power to the fascinating,complex world of teams. Kathryn Petersen, Decision Tech′s CEO, faces the ultimateleadership crisis: Uniting a team in such disarray that itthreatens to bring down the entire company. Will she succeed? Willshe be fired? Will the company fail? Lencioni′s utterly grippingtale serves as a timeless reminder that leadership requires as muchcourage as it does insight. Throughout the story, Lencioni reveals the five dysfunctionswhich go to the very heart of why teams even the best ones–oftenstruggle. He outlines a powerful model and actionable steps thatcan be used to overcome these common hurdles and build a cohesive,effective team. Just as with his other books, Lencio

Do you delight in planning and taking action? Do you revel in facts and data? Do you crave new ideas and experiences? Do you feel more complete when you are aroundothers? In other words, are you a spade, diamond, club,or heart? Find out by taking one of the quickest, easiest,and most entertaining personality tests to ever hit the businessmarket. Over 25,000 people in dozens of Fortune 500 companies haveplayed Personality Poker to spur innovation and optimizegrowth. Use the included cards and Steve Shapiro'sinsightful techniques to identify your personality "strong suit,"revealing where you really belong in an organization and how tomaximize your contribution. You will also discover: --Why the person you like the least is the oneyou need the most --How your greatest strength can limit yoursuccess --Why homogenous teams are more efficient, butend up limiting innovation

All introductory textbooks begin by attempting to convince the student readers that the subject is of great importance in the world, and therefore merits their attention. The physical sciences and engineering claim to be the basis of modern technology and therefore of modern life; the social sciences discuss big issues of governance, for example, democracy and taxation; the humanities claim that they revive your soul after it has been deadened by exposure to the physical and social sciences and to engineering. Where does the subject "games of strategy," often also called game theory, fit into this picture, and why should you study it? Dixit and Skeath's Games of Strategy offers a practical motivation much more individual and closer to your personal concerns than most other subjects. You play games of strategy all the time: with your parents, siblings, friends, enemies, even with your professors. You have probably acquired a lot of instinctive expertise, and we hope you will recognize in what follows some of t

The increase in project outsourcing has forced traditional programmers to take on the role of project managers and quickly learn how to manage software projects The author discusses all of the essentials in widely accepted project. management methodology, from managing programmers to assessing and eliminating risk The book covers the iterative development model, using Microsoft Project 2003, as well as a variety of methodologies including eXtreme, open source, SQA testing, software life cycle management, and more. The companion Web site contains tools, case studies and other resources to help even novices get up and running.

In these absorbing interviews with star performers in the financial markets, Schwager ( Market Wizards ) humanizes the mechanics and psychology behind billion-dollar daily world trading in such sophisticated instruments as currencies, stock options, commodity futures, and mutual-fund accounts by individuals, investment firms and group-trading computerized "money machines." One trader focuses on market response to news events, another calculates mathematical probabilities--one even cocks an ear to the noise level on the exchange floor. All rank assiduous research, self-confidence, a specific plan and the courage to cut losses among essentials to success. Few consider their work gambling, but Schwager entertainingly argues that a successful trader needs many of the qualities of a good poker player. Though the subject matter is esoteric, there is much here to attract the general reader, and Schwager appends a "primer" of technical basics. Copyright 1992 Reed Business Information, Inc. --This text refers to an o

"One of the best baseball—and management—books out....Deserves aplace in the Baseball Hall of Fame."—Forbes Moneyball is a quest for the secret of success in baseball.Following the low-budget Oakland Athletics, their larger-than-lifegeneral manger, Billy Beane, and the strange brotherhood of amateurbaseball enthusiasts, Michael Lewis has written not only "thesingle most influential baseball book ever" (Rob Neyer, Slate) butalso what "may be the best book ever written on business" (WeeklyStandard). I wrote this book because I fell in love with a story. The storyconcerned a small group of undervalued professional baseballplayers and executives, many of whom had been rejected as unfit forthe big leagues, who had turned themselves into one of the mostsuccessful franchises in Major League Baseball. But the idea forthe book came well before I had good reason to write it—before Ihad a story to fall in love with. It began, really, with aninnocent question: how did one of the poorest teams in baseball,the Oa

More than a decade ago, Robert S. Kaplan and David P. Norton introduced the Balanced Scorecard, a revolutionary performance measurement system that allowed organizations to quantify intangible assets such as people, information, and customer relationships. Then, in The Strategy-Focused Organization, Kaplan and Norton showed how organizations achieved breakthrough performance with a management system that put the Balanced Scorecard into action. Now, using their ongoing research with hundreds of Balanced Scorecard adopters across the globe, the authors have created a powerful new tool-the "strategy map"-that enables companies to describe the links between intangible assets and value creation with a clarity and precision never before possible. Kaplan and Norton argue that the most critical aspect of strategy-implementing it in a way that ensures sustained value creation-depends on managing four key internal processes: operations, customer relationships, innovation, and regulatory and social processes. Th

Mr. China tells the rollicking story of a young man who goes to China with the misguided notion that he will help bring the Chinese into the modern world, only to be schooled by the most resourceful and creative operators he would ever meet. Part memoir, part parable, Mr. China is one man's coming-of-age story where he learns to respect and admire the nation he sought to conquer.