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筛选:
    • The Financial Crisis Inquiry Report
    •   ( 6 条评论 )
    • The Financial Crisis Inquiry Commission 编 /2011-03-01/ PGW
    • In THE FINANCIALCRISIS INQUIRY REPORT,the facts about thefinancial and economic crises that engulf the world will speak forthemselves. Formed in May 2009, the Financial Crisis InquiryComission (FCIC) is a panel of ten commissioners chosen by the U.S.Congress to explain what happened , why it happened, and what couldhave been done to prevent it. On December 15th, 2010, thecommission will release their official report to the President,Congress , and the World. 金融危机调查报告将合盘托出席卷全球的金融与经济危机的来龙去脉及真相,并让事实来说话。2009年5月由十名专家组成金融危机调查委员会授命于国会,专门负责调查金融危机成因,进而总结教训、提出改进建议。他们就20多项议题展开了重点调查。2010年12月15日美国金融危机调查委员会将向美国总统,美国国会和全世界公布其终的调查结果,并授权美国小布朗出版公司授权以图书的形式向全球发行其官方调查报告。

    • ¥67.8 折扣:4.9折
    • The Complete Idiot's Guide to Starting and Running a Bar(ISB
    •   ( 3 条评论 )
    • Carey Rossi 等著 /2008-01-01/ Penguin
    • Where everybody knows their name… Whether their dream bar is a comfortable neighborhood jointor a nightclub teeming with entertainment, readers can achievetheir goal with this step-by-step guide. They’ll learn how to focustheir vision for their bar, how to build a business plan, what theyneed to know about mixology and food service, how to deal withvendors and employees, and everything they need to know aboutadvertising and marketing.

    • ¥62.6 折扣:5.2折
    • SCHOOL FOR STARTUPS: THE BREAKTHROUGH CO(ISBN=9780071753937)
    •   ( 0 条评论 )
    • Jim Beach 等著 /2011-06-01/ McGraw-Hill
    • This is the beginner's guide to low-risk entrepreneurship. Youwant to start your own business, but 'risk' isn't your middle name.You're not alone. Many successful entrepreneurs are averse to risk- but they have learned the tricks to working around it. And nowyou can too, with School for Startups. This practical guide showsyou how to build a business the smart way - without risking majorassets such as your house, savings account, or health insurance.You'll learn how to increase your chance of success by: fundingyour venture without investors; entering international markets;taking full advantage of tools on the Web; marketing your productor service for little or no cost; deploying a third party topackage and ship products; and, taking control of an existingbusiness or franchise. The authors present hundreds of the bestideas for new businesses, along with case studies proving theeffectiveness of their approach. Also included with the book is acode you can use to register for The Entrepreneur School, where youca

    • ¥85.8 折扣:5.9折
    • Dr. Deming: The American Who Taught the Japanese About Quali
    •   ( 3 条评论 )
    • Rafael Aguayo 著 /1991-09-01/ Simon & Schuster
    • Dr. W. Edwards Deming, a household name in Japan, became the prime catalyst behind the incredible success of Japanese industry. In fact, since 1951, the Deming Prize has been the most coveted and prestigious award among Japanese corporations, similar to the Malcolm Baldrige Award for quality in business in the United States. Today, Deming is finally becoming a household name in his own country. The lessons he has to teach American business are more urgent than ever. Just how different is the Deming Management Method? Compare just a few of the many differences in beliefs between conventional organizations and Deming organizations

    • ¥93.3 折扣:5折
    • THE LEGACY OF STEVE JOBS
    •   ( 5 条评论 )
    • Editors of Fortune Magazine 编 /2011-11-01/ Hachette
    • Steve Jobs leaves behind an extraordinary legacy, putting himin a class with America's greatest industrialists. He was the mostinnovative business leader of our time, the man FORTUNE named CEOof the Decade in 2009. Now from FORTUNE comes the richlyillustrated story of his life at the helm of Apple, based in parton three decades of FORTUNE stories about the cultural icon whorevolutionized computing, telephones, movies, music, retailing, andproduct design. FORTUNE was with him every step of the way,describing in unparalleled detail the career of a man withrelentless drive and a single underlying passion-to carry out hisvision of how all of us would use technology. In the end he wasproved right a billion times over, and his company became one ofthe most successful enterprises on the planet. All of thesechapters are the product of deep reporting. In many cases FORTUNE'swriters spent hours interviewing Jobs and delving into his mind.The result is a singular journalistic collection, which will leaveyou with

    • ¥86.5 折扣:5折
    • Call of the Mall: The Geography of Shopping by the Author of
    •   ( 0 条评论 )
    • Paco Underhill 著 /2004-12-01/ Simon & Schuster
    • Paco Underhill, the Margaret Mead of shopping and author of the huge international bestseller Why We Buy, now takes us to the mall, a place every American has experienced and has an opinion about. The result is a bright, ironic, funny, and shrewd portrait of the mall -- America's gift to personal consumption, its most powerful icon of global commercial muscle, the once new and now aging national town square, the place where we convene in our leisure time. It's about the shopping mall as an exemplar of our commercial and social culture, the place where our young people have their first taste of social freedom and where the rest of us compare notes. Call of the Mall examines how we use the mall, what it means, why it works when it does, and why it sometimes doesn't.

    • ¥78.5 折扣:5.9折
    • On Becoming a Leader 怎样成为领导者
    •   ( 7 条评论 )
    • Warren Bennis 著 /2009-02-01/ PGW
    • Deemed “the dean of leadership gurus” by Forbes magazine, Warren Bennis has for years persuasively argued that leaders are not born—they are made. Delving into the qualities that define leadership, the people who exemplify it, and the strategies that anyone can apply to achieve it, his classic work On Becoming a Leader has served as a source of essential insight for countless readers. In a world increasingly defined by turbulence and uncertainty, the call to leadership is more urgent than ever. Featuring a provocative new introduction, this new edition will inspire a fresh generation of potential leaders to excellence.

    • ¥77.6 折扣:4.9折
    • BLACK SWAN, THE (EXP)(ISBN=9780812979183)
    •   ( 22 条评论 )
    • 纳西姆·尼古拉斯·塔勒布 (Nassim Nicholas Taleb) 著 /2008-02-01/ Random House US
    • A black swan is a highly improbable event with threeprincipal characteristics: It is unpredictable; it carries amassive impact; and, after the fact, we concoct an explanation thatmakes it appear less random, and more predictable, than it was. Theastonishing success of Google was a black swan; so was 9/11. ForNassim Nicholas Taleb, black swans underlie almost everything aboutour world, from the rise of religions to events in our own personallives. Why do we not acknowledge the phenomenon of black swans untilafter they occur? Part of the answer, according to Taleb, is thathumans are hardwired to learn specifics when they should be focusedon generalities. We concentrate on things we already know and timeand time again fail to take into consideration what we don’t know.We are, therefore, unable to truly estimate opportunities, toovulnerable to the impulse to simplify, narrate, and categorize, andnot open enough to rewarding those who can imagine the“impossible.” For years, Taleb has studie

    • ¥73 折扣:5折
    • The Complete Idiot's Guide to Getting Rich, 3E(ISBN=97815925
    •   ( 3 条评论 )
    • Stewart H. Welch III 著 /2006-01-01/ Penguin
    • It doesn’t take a million to make a million—it just takes abook like this. With advice on investing, saving, and money management, thelatest edition of this popular guide expands on the habits andstrategies that will bring financial success. The authors presentsuccinct and complete information on knowing the wealth index,using the debt pyramid reduction program, hiring financialadvisors, and more.

    • ¥62.6 折扣:5.2折
    • Becoming a Manager(ISBN=9781591391821)
    •   ( 1 条评论 )
    • Linda A. Hill琳达·A·希尔) 著 /2003-05-01/ Perseus
    • New managers must learn how to lead others rather than do thework themselves, to win trust and respect, to motivate, and tostrike the right balance between delegation and control. It is atransition many fail to make. This book traces the experiences ofnineteen new managers over the course of their first year in amanagerial capacity. Reveals the complexity of the transition andanalyzes the expectations of the managers, their subordinates, andtheir superiors. New managers describe how they reframed theirunderstanding of their roles and responsibilities, how they learnedto build effective work relationships, how and when they usedindividual and organizational resources, and how they learned tocope with the inevitable stresses of the transformation. Theydescribe what it was like to take on a new identity. Two themesemerge: first the transition from individual contributor to manageris a profound psychological adjustment--a transformation; second,the process of becoming a manager is primarily one of learning

    • ¥95 折扣:5折
    • Power Influence and Persuasion(ISBN=9781591396314)
    •   ( 2 条评论 )
    • Harvard Business Essentials 著 /2005-06-01/ Perseus
    • "The Harvard Business Essentials" series is designed toprovide comprehensive advice, personal coaching, backgroundinformation, and guidance on the most relevant topics in business.Whether you are a new manager seeking to expand your skills or aseasoned professional looking to broaden your knowledge base, thesesolution-oriented books put reliable answers at your fingertips. Tobe effective, managers have to be skilled at acquiring power - andusing that power to persuade others to get things done. This guideoffers must-know methods for commanding attention, changing minds,and influencing decision-makers up and down the organizationalladder.

    • ¥95 折扣:5折
    • Maximum Achievement: Strategies and Skills That Will Unlock
    •   ( 3 条评论 )
    • Brian Tracy 著 /1995-05-01/ SCRIBNER
    • Brian Tracy is one of the world's leading authorities on success and personal achievement, addressing more than 100,000 men and women each year in public and private seminars. In Maximum Achievement, he gives you a powerful, proven system -- based on twenty-five years of research and practice -- that you can apply immediately to get better results in every area of your life. You learn ideas, concepts, and methods used by high-achieving people in every field everywhere. You learn how to unlock your individual potential for personal greatness. You will immediately become more positive, persuasive, and powerfully focused in everything you do. Many of the more than one million graduates of the seminar program upon which this book is based have dramatically increased their income and improved their lives in every respect. The step-by-step blueprint for success and achievement presented in these pages includes proven principles drawn from psychology, religion, philosophy, business, economics, politics

    • ¥71.3 折扣:5折
    • SMART WOMEN FINISH RICH, THETH(ISBN=9780767910293)
    •   ( 3 条评论 )
    • David Bach 著 /2002-01-01/ Random House US
    • With hundreds of thousands copies in print around the world, Smart Women Finish Rich, by renowned financial advisor DavidBach, has shown women of all ages and backgrounds how to takecontrol of their financial future and finish rich. Whether you’reworking with a few dollars a week or a significant inheritance,Bach’s nine-step program gives you tools for spending wisely,establishing security, and aligning money with your values. Plus,in this completely revised and updated edition, David Bach includescritical new long-term investment advice, information on teachingyour kids about money, Internet resources, and new ways to attractgreater wealth–personal and financial–into your life.

    • ¥64.5 折扣:5折
    • REVENUE MANAGEMENT(ISBN=9780767900331)
    •   ( 5 条评论 )
    • Robert G. Cross 编 /1997-12-01/ Random House US
    • From the man the Wall Street Journal hailed as "theguru of Revenue Management" comes revolutionary ways to recoverfrom the after effects of downsizing and refocus your business ongrowth. Whatever happened to growth? In Revenue Management, RobertG. Cross answers this question with his ground-breaking approach torevitalizing businesses: focusing on the revenue side of the ledgerinstead of the cost side. The antithesis of slash-and-burn methodsthat left companies with empty profits and dissatisfiedstockholders, Revenue Management overturns conventionalthinking on marketing strategies and offers the key to initiatingand sustaining growth. Using case studies from a variety of industries, smallbusinesses, and nonprofit organizations, Cross describes no-tech,low-tech, and high-tech methods that managers can use to increaserevenue without increasing products or promotions; predict consumerbehavior; tap into new markets; and deliver products and servicesto customers effectively and efficiently

    • ¥69 折扣:5折
    • The Complete Idiot's Guide to Active Trading(ISBN=9781592577
    •   ( 0 条评论 )
    • Ken Little /2008-11-01/ Penguin
    • The smart way to succeed in electronic trading. There is money to be made in active electronic trading, if investors know the rules of the game and the right investing strategies. This guide includes all the information nonprofessional traders need to be successful at day trading stocks in today's market, with tips and up-to-the-minute information on the newest technologies, the amazing opportunities in both American and international markets, and strategies for how to profit from them. ?Most current day trading guide available ?Up-to-date screen captures of dozens of actual trading scenarios ?The newest information sites and technologies ?Full glossary of trading terms

    • ¥65.7 折扣:5.2折
    • YOU'RE IN CHARGE, NOW WHAT?(ISBN=9781400048663)
    •   ( 2 条评论 )
    • Thomas J. Neff 等著 /2007-03-01/ Random House US
    • When you start a new job, you are in a “temporary state ofincompetence,” faced with having to do the most when you know theleast. Tom Neff and Jim Citrin, two of the world’s experts onleadership and career achievement, know what it takes to succeed ina new position. Through compelling, first-hand stories, from CEOslike Jeffrey Immelt of GE and Bob Eckert of Mattel, You’re inCharge—Now What? offers an eight-point plan to show you how tolay the groundwork for long-term momentum and greatperformance.

    • ¥64.5 折扣:5折
    • SMART CHOICES(ISBN=9780767908863)
    •   ( 5 条评论 )
    • John S. Hammond 著 /2002-03-01/ Random House US
    • Where should I live? Is it time to switch careers? What is the best course of action for me? Decisions shape our experiences, from choosing which job offer toaccept, to buying the right car, to selecting a good accountant.How do we know which choice is the smart one? How can we beconsistent and confident in our decisions? In this book from thethree leading authorities on decision-making, readers learn how toapproach all types of decisions with a simple set of skillsdeveloped by professors from Harvard, MIT, and the University ofSouthern California. Combining solid research with common sense and practicalexperience, this user-friendly guide shows readers how to assessdeep-seated objectives, create a comprehensive set of alternatives,determine likely consequences, make tradeoffs, and grapple withuncertainty. Not only will readers learn how to make decisions,they will learn how to make the smartest decisions. For anyonecaught at a confusing crossroad–whether you’re choosing bet

    • ¥69 折扣:5折
    • PIXAR TOUCH, THE(ISBN=9780307278296)
    •   ( 22 条评论 )
    • David A. Price 著 /2009-05-01/ Random House US
    • The Pixar Touch is a lively chronicle ofPixar Animation Studios' history and evolution, and the “fraternityof geeks” who shaped it. With the help of animating genius JohnLasseter and visionary businessman Steve Jobs, Pixar has become thegold standard of animated filmmaking, beginning with a shortspecial effects shot made at Lucasfilm in 1982 all the way upthrough the landmark films Toy Story, Finding Nemo, Wall-E, and others. David A. Price goes behind the scenes of the corporatefeuds between Lasseter and his former champion, Jeffrey Katzenberg,as well as between Jobs and Michael Eisner. And finally he exploresPixar's complex relationship with the Walt Disney Company as ittransformed itself into the $7.4 billion jewel in the Disneycrown.

    • ¥69 折扣:5折
    • The Unauthorized Guide To Doing Business The Philip Green Wa
    •   ( 2 条评论 )
    • Liz Barclay 著 /2010-05-01/ Wiley
    • Not one to mince his words people either love him, or hate himbut it's hard to dispute that Sir Philip Green is a multi-talentedentrepreneur. Sir Philip fell into retail almost by accident butit's made him a fortune. Some go so far as to argue he's the finestretailer of his generation and one of the best business brains inthe UK. A middle class, Croydon-born Jewish boy, who left school at16 without a single qualification, he's now number 6 on the latestSunday Times Rich list - up from 9th last year despite therecession. After leaving school, Philip Green worked for the familyfirm, one of the first shoe importers to bring products in fromChina and Hong Kong. Experience of international trade taught himabout finance, credit, importing and product. After four falsestarts he made his first million at 33, with Jean Jeannie. It was astruggling fashion chain when he bought it for 65,000 in themid-1980s. He sold it six months later for 3m. Many such dealslater, he owns the Arcadia group - running about an eigh

    • ¥77.9 折扣:5.6折
    • The Little Book That Saves Your Assets: What The Rich Do To
    •   ( 1 条评论 )
    • David M. Darst, James J. Cramer 著 /2008-08-01/
    • If you’ve ever wondered how investors continue to see substantial market-beating investment returns with portfolios that just seem to grow and grow, The Little Book that Saves Your Assets: What the Rich Do to Stay Wealthy in Up and Down Markets will reveal some secrets. David Darst, also known as Mr. Asset Allocations, shows you how to use savvy asset allocation strategies that you can use to invest like the rich do. This dynamic and easy-to-understand book allows you to rethink your asset allocation strategies and make the leap from mediocre to stellar returns.

    • ¥82.8 折扣:4.9折
    • Only The Paranoid Survive(ISBN=9780385483827)
    •   ( 23 条评论 )
    • 安迪 格鲁夫 (Andy S. Grove) 著 /1999-04-01/ Random House US
    • 在线阅读本书 Under Andy Grove’s leadership,Intel has become the worlds largestchip maker and one of the most admired companies in the world.Inonly the Paranoid Survive, Grove reveals his strategy of focusingon a new way of measuring the nightmare moment every leaderdreads——when massive change occurs and a company must,yirtuallyovernight adapt or fall by the wayside.Grove calls such a moment aStrategic Inflection Point,which can be set off by almostanything:mega-competition, a change in regulations, or a seeminglymodest change in technology. When a Strategic Inflection Pointhits, the ordinary rules of business go out the window. Yetman-aged right, a Strategic Inflection Point can be and opportunityto win in the marketplace and emerge stronger than ever. Groveunderscores his message by examining his own record of success andfailure, including how he navigated the events of the Pentium flaw,which threatened Intel's reputation in 1994, and how he has dealtwith the explosions in growt

    • ¥73 折扣:5折
    • WSJ COMPLETE PERSONAL FINANCE《华尔街之旅:个人理财指导》
    •   ( 16 条评论 )
    • Jeff D. Opdyke 著 /2006-04-01/ Random House US
    • From America’s most authoritative source: the quintessentialprimer on understanding and managing your money Money courses through just about every corner of our lives andhas an impact on the way we live today and how we’ll be able tolive in the future. Understanding your money, and getting it towork for you, has never been more important than it is today, asmore and more of us are called upon to manage every aspect of ourfinancial lives, from managing day-to-day living expenses toplanning a college savings fund and, ultimately, retirement. FromThe Wall Street Journal, the most trusted name in financial andmoney matters, this indispensable book takes the mystery out ofpersonal finance. Start with the basics, learn how they work, andyou’ll become a better steward of your own money, today and in thefuture. Consider The Wall Street Journal Complete Personal FinanceGuidebook your cheat sheet to the finances of your life. This bookwill help you: ? Understand the nuts and bolts

    • ¥64.5 折扣:5折
    • ASK FOR IT(ISBN=9780553384550)
    •   ( 5 条评论 )
    • Linda Babcock琳达·巴布科克),Sara Laschever萨拉·拉斯谢弗) 著 /2009-01-01/ Random House US
    • From the authors of Women Don’t Ask, the groundbreaking bookthat revealed just how much women lose when they avoid negotiation,here is the action plan that women all over the country requested—aguide to negotiating anything effectively using strategies thatfeel comfortable to you as a woman. Whether it’s a raise, that overdue promotion, an exciting newassignment, or even extra help around the house, this four-phaseprogram, backed by years of research and practical success, willshow you how to recognize how much more you really deserve,maximize your bargaining power, develop the best strategy for yoursituation, and manage the reactions and emotions that may arise—onboth sides. Guided step-by-step, you’ll learn how to draw on yourspecial strengths to reach agreements that benefit everyoneinvolved. This collaborative, problem-solving approach will propelyou to new places both professionally and personally—and open doorsyou thought were closed.

    • ¥69 折扣:5折
    • The Art of Choosing(ISBN=9780446559447)
    •   ( 28 条评论 )
    • Sheena Iyengar 著 /2010-03-01/ Hachette
    • An Apple Store customer asks for the latest iPhone in blackbut suddenly changes to white when he sees others choosing it. Acitizen of a former communist country picks~ a drink at random;soda is soda, he says. A young man and woman decide tomarry--knowing that they'll meet for the first time on theirwedding day. In THE ART OF CHOOSING, Columbia University profes- sor SheenaIyengar, a leading expert on choice, asks fascinating questions:Are our choices innate or created by culture? Why do we sometimeschoose against our best interests? How much control do we reallyhave? What's the relationship between choice and freedom? Drawingon her award-winning, discipline: spanning research, thisremarkable book illuminates the joys and challenges ofchoosing--and shows us how we can choose better, one choice at atime.

    • ¥69 折扣:5折
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