New rules for the new game: the ideas that every business needs to win in the customereconomy In The Agenda , Michael Hammer showscompanies how to prosper in today’s world of slow growth, fiercecompetition, and enormously powerful customers. The winners in thisextraordinarily difficult environment—companies like IBM, DukePower, Progressive Insurance, and GE—succeed through superioroperations. Their costs are lower and their quality higher thantheir competitors’; they get new products to market faster and theyprovide better customer service. How do they do it? Throughnear-fanatical attention to the basics of business, and by managingthese basics in new and creative ways. The Agenda teaches the ideas and techniques that anycompany—large or small, service ?rm or manufacturer—can use toout-execute and out-innovate its competitors. Businesses thatfollow these principles will grow by taking market share away fromthose that do not. While others decline, your company can thri

A bulletproof, step-by-step plan for turning your businessbrainstorm into a money-making reality At age fifty-two , after years of working her way up thecorporate ladder, Clara Villarosa found herself out of a job. Butshe didn't let that get her down. Instead, she put her gifts to thetest and started her own business, which became one of thecountry's best-known independent specialty bookstores-The Hue- ManBookstore. Now, twenty years and two successful stores later, Clarais a highly sought-after business coach and expert in theindustry. Down to Business expands on Villarosa's proven "First 10 Steps toEntrepreneurship for Women" to offer women everywhere a targetedplan to help them launch the small business of their dreams. Thisbook includes advice on: ?How to develop realistic business ideas by researching theindustry ?Analyzing a competitor's marketing approach and attracting yourideal customer ? Accumulating the start-up funds you need, from recruitinginvestors to using

Named one of the Best Business Books of 1997 by BusinessWeek , Inside Intel is the gripping business saga of acompany that rose to dominance through technological innovation,and maintained its leadership against competitors throughaggressive marketing, tough business tactics, and liberal use oflegal firepower. In his in-depth portrait of Intel, the firsthistory/expose of the company, Financial Times columnist Tim Jackson reveals that: * Intel's corporate culture isdeterminedly secretive and authoritarian. * The company retains itsown force of private investigators to prevent its employees fromgoing astray. * Intel routinely uses the threat of lawsuits againstworkers and rivals. At the center of this story is AndyGrove , Intel's high-profile CEO and chairman, once a pennilessimmigrant who waited tables to put himself through college. It isGrove who has made the unpopular decisions which have kept Intel atthe top of the chip market. Exhaustively researched from courtrecords, unpublished documents,

"Fear of snakes makes sense.After all,snakes bite! On the other hand,fear of public speaking is worth overcoming.This book is an excellent place to start." ——Seth Godin,bestselling author of Purple Cow and Free Prize Inside "Your ability to speak confidently on your feet will impress more people and open more doors than you can imagine.The Confident Speaker shows you how." ——Brian Tracy,bestselling author of The Psychology of Selling "Eureka! This book is exactly what every beginning speaker needs." ——Dottie Walters,CSP,bestselling author of Speak and Grow Rich "When we speak in public,we convey our knowledge,our interest in others,and our value.Now,thanks to Monarth and Kase,their book The Confident Speaker opens that door to successful public speaking." ——Susan RoAne,bestselling author of How To Work A Room "Speaking before a group stresses many otherwise capable people,and as a result their anxiety cripples their caree

What’s the secret to becoming a millionaire? For years people have asked David Bach, the national bestsellingauthor of Smart Women Finish Rich, Smart Couples Finish Rich, andThe Finish Rich Workbook, what’s the real secret to getting rich?What’s the one thing I need to do? Now, in The Automatic Millionaire, David Bach is sharing thatsecret. The Automatic Millionaire starts with the powerful story of anaverage American couple--he’s a low-level manager, she’s a beautician--whose jointincome never exceeds $55,000 a year, yet who somehow manage to owntwo homes debt-free, put two kids through college, and retire at 55with more than $1 million in savings. Through their story you’lllearn the surprising fact that you cannot get rich with a budget!You have to have a plan to pay yourself first that is totallyautomatic, a plan that will automatically secure your future andpay for your present. What makes The Automatic Millionaire unique: You don’t need a budget

The Harvard Business Essentials series is designed to providecomprehensive advice, personal coaching, background information,and guidance on the most relevant topics in business. Whether youare a new manager seeking to expand your skills or a seasonedprofessional looking to broaden your knowledge base, thesesolution-oriented books put reliable answers at your fingertips.Implementing Strategy Strategic execution drives business success.This book covers strategy from the ground up, explaining whatstrategy is, how to put together a strategic plan, what tools andresources are necessary to execute it, and how to measureresults.

The Accidental Millionaire is the memoir of Gary Fong, would-be slacker who revolutionized wedding photography, inventor of popular photography aids, entrepreneur, contrarian, bon vivant and a man who really, really didn't want to become a doctor. A first-generation Chinese-American, Gary was raised in one of Los Angeles' least-desirable neighborhoods and was forced to deal―in his own quirky and often very funny way―with the burdens of poverty, crime and his parents' relentless aspirations. These issues almost overwhelmed him until he had a dramatic epiphany. Spotting a bumper sticker that read "Since I gave up hope, I feel much better," Gary promptly did just that. He stopped trying and started succeeding. At turns hilarious, insightful and instructive, The Accidental Millionaire is Horatio Alger-meets-David Sedaris. Turning the traditional self-help principles upside down, The Accidental Millionaire disdains the goal-oriented approaches of traditional self-help philosophies. Sometimes not k

The Pixar Touch is a lively chronicle ofPixar Animation Studios' history and evolution, and the “fraternityof geeks” who shaped it. With the help of animating genius JohnLasseter and visionary businessman Steve Jobs, Pixar has become thegold standard of animated filmmaking, beginning with a shortspecial effects shot made at Lucasfilm in 1982 all the way upthrough the landmark films Toy Story, Finding Nemo, Wall-E, and others. David A. Price goes behind the scenes of the corporatefeuds between Lasseter and his former champion, Jeffrey Katzenberg,as well as between Jobs and Michael Eisner. And finally he exploresPixar's complex relationship with the Walt Disney Company as ittransformed itself into the $7.4 billion jewel in the Disneycrown.

Parents will be tempted to read Born to Buy as a kind of contemporary horror story, with ever more sophisticated marketing wunderkinds as Dr. Frankensteins and their children as the relentless monsters they create. Indeed, it's difficult to avoid feeling overwhelmed by the avariciousness, omnipotence, and ingenuity of the advertising industry Juliet B. Schor portrays when it comes to transforming preschool kids into voracious, 'tude-infused consumers. Intermixing research data with anecdotal illustrations, Schor chronicles the rapid development of a once-shackled industry that now markets R-rated movies to 9-year-olds. The mind boggles at the notion that Seventeen magazine's target readership is now pre-teens. While Schor unearths a surplus of information on the effectiveness of advertising, she's not nearly as adept at proposing effective responses. Reacting to the power and creativity of the consumer culture with politically unfeasible regulation and parental diligence is a little like attacking Frankenstei

A Fresh and Important New Way to Understand Why We Buy Why did the RAZR ultimately ruin Motorola? Why does Wal-Martdominate rural and suburban areas but falter in large cities? Whydid Starbucks stumble just when it seemed unstoppable? The answer lies in the ever-present tension between fidelity (thequality of a consumer’s experience) and convenience (the ease ofgetting and paying for a product). In Trade-Off, Kevin Maney showshow these conflicting forces determine the success, or failure, ofnew products and services in the marketplace. He shows that almostevery decision we make as consumers involves a trade-off betweenfidelity and convenience–between the products we love and theproducts we need. Rock stars sell out concerts because theexperience is high in fidelity-–it can’t be replicated in any otherway, and because of that, we are willing to suffer inconveniencefor the experience. In contrast, a downloaded MP3 of a song is lowin fidelity, but consumers buy music online because it

那些没有找到真正财富——存在的欢乐以及与它紧密联系在一起的深深的不可动摇的宁静——的人就是故事中的那个乞丐，即便已经拥有很多财富，但他们依然在四处找寻。他们不知道，自己不仅已经拥有了所有这些，还拥有了更为珍贵的东西，那就是——当下的力量。 阅读本书的过程是一个发现之旅。在作者这位心灵导师的引导下，你会惊讶地发现，自己一直都处在大脑或思维的控制之下，生活在对时间的永恒焦虑中。我们忘不掉过去，更担心未来。但实际上，我们只能活在当下，活在此时此刻，所有的一切都是在当下发生的，而过去和未来只是一个无意义的时间概念。通过向当下的臣服，我们才能找到真正的力量，找到获得平和与宁静的入口。 这不仅仅是一本书，在这本书中还有活生生的能量，当你读这本书时你可能会感受到这种能量。它有一种惊

Inspire Star Performance through Meaningful Conversations withYour Team. "If you want more top performers on your team, read thisbook!" (Jill Konrath, author of "SNAP Selling and Selling to BigCompanies"). The performance review is an important part of yourjob as a manager or coach. But it is only a part. In order todevelop team members effectively, you have to be proactive on adaily basis. This means having conversations - and not just aboutthe weather or the game last night. This title helps you to createongoing conversations throughout the year that focus on: developingteam members to a higher level of ability; triggering the insightand inspiration within your team members to grow in new ways;building the skills that will enable others to accomplish theirestablished goals; preparing yourself and others for theperformance review discussion; and, keeping people motivated andmoving forward toward the goals. "Conversations for Creating StarPerformers" is a vital tool for keeping team members motivated,e

It’s Never Too Late to Top Your Personal Best. Both a riveting account of a life spent pulling off improbabletriumphs and a report back from the front of the global-energy andnatural-resource wars, The First Billion Is the Hardest tells thestory of the remarkable late-life comeback that brought the famedoilman and maverick back from bankruptcy and clinical depression.Along the way, the man often called the “Oracle of Oil” shares theinsights that have made him a legend–and describes thebillion-dollar bets he is now making in hopes of securing America’senergy independence. “Sassy...breezes along...salted with earthyaphorisms.”—Bloomberg.com “Boone’s analysis of America’s energy situation is 100 percent onthe money....The country should listen to him–now!” —WarrenBuffett, chairman and CEO, Berkshire Hathaway “Self-deprecating and audacious...overall, it’s decidedlyinformative about the machinations of business.” –Dallas MorningNews “A fas

"Honky Tonk Parade" illuminates some of the most compelling,elusive and important artists of our time, who talk to Lahr withrare candour. His portraits weave together biography, anecdote andshrewd interpretation. On the roster of greats are Dame EdnaEverage, Cole Porter, Dame Judi Dench, Ang Lee, Billy Connolly,Kenneth Tynan, Baz Luhrmann, Laurence Fishburne, August Wilson,Mira Nair, Yip Harburg, Richard Rodgers, Tony Kushner and BillHicks. "Honky Tonk Parade", like the icons whose lives and work itso meticulously chronicles, corrupts an audience with pleasure.--This text refers to an out of print or unavailable edition ofthis title.

For more than fifteen years, Robin Sharma has been quietly sharing with Fortune 500 companies and many of the super-rich a success formula that has made him one of the most sought-after leadership advisers in the world. Now, for the first time, Sharma makes his proprietary process available to you, so that you can get to your absolute best while helping your organization break through to a dramatically new level of winning in these wildly uncertain times.

"The Harvard Business Essentials" series is designed toprovide comprehensive advice, personal coaching, backgroundinformation, and guidance on the most relevant topics in business.Whether you are a new manager seeking to expand your skills or aseasoned professional looking to broaden your knowledge base, thesesolution-oriented books put reliable answers at your fingertips. Tobe effective, managers have to be skilled at acquiring power - andusing that power to persuade others to get things done. This guideoffers must-know methods for commanding attention, changing minds,and influencing decision-makers up and down the organizationalladder.

Based on a five-year, 7,000-company study The vast majority of small businesses stay small–and not bychoice. Only the most savvy and persistent–a tiny one tenth of onepercent–break through to the very highest ranks. In TheBreakthrough Company, technology CEO and Fortune 500 consultantKeith McFarland draws upon an extensive empirical study to revealexactly how everyday companies become extraordinary, showing thatbreakthrough success is associated with a clearly identifiable setof strategies and skills that anyone in any business canemulate–from small startup to industry leader. With powerful and specific action steps concluding eachchapter–and invaluable advice on virtually every page from businessleaders who’ve taken their companies to extraordinary levels ofgrowth and profitability–The Breakthrough Company is stuffed withreal-world tools and myth-busting insights that can be used byanyone wanting his or her business to join this exclusivecircle. “Think Good to Great f

The book takes lessons from the battlefields of war andapplies them to business and other civilian pursuits.

Patent applications are booming! Innovative strategies to market inventive products. The Complete Idiot's Guide(r) to Cashing In On Your Inventions,Second Edition covers every aspect of the inventing process fromconcept to market- and this new edition offers more in-depthcoverage of the development process, prototyping and manufacturinghelping readers identify how to go about turning their ideas intosomething tangible that they can market. ? Written by the co-developer of the Furby and over 200 otherproducts ? Features information on how to protect inventions ? How to find companies interested in buying or licensinginventions

Green is the color of money! Businesses are always looking to increase their profitability andmarket share. With rising costs of fuel and consumers targetingenvironmentally-responsible companies to patronize, businesses havejumped on the green initiative and reaped the financial benefits.The Complete Idiot's Guide(r) to Greening Your Business providesthe most up-to-date, concrete, and practical steps for readers tofollow to get rich by going green. Solid authors with "green" background White-hot green market Comprehensive, practical business approach