Brian Tracy is one of the world's leading authorities on success and personal achievement, addressing more than 100,000 men and women each year in public and private seminars. In Maximum Achievement, he gives you a powerful, proven system -- based on twenty-five years of research and practice -- that you can apply immediately to get better results in every area of your life. You learn ideas, concepts, and methods used by high-achieving people in every field everywhere. You learn how to unlock your individual potential for personal greatness. You will immediately become more positive, persuasive, and powerfully focused in everything you do. Many of the more than one million graduates of the seminar program upon which this book is based have dramatically increased their income and improved their lives in every respect. The step-by-step blueprint for success and achievement presented in these pages includes proven principles drawn from psychology, religion, philosophy, business, economics, politics

Did you know that the gratifying smell that accompanies the purchase of a new automobile actually comes from a factory-installed aerosol can containing "new car" aroma? Or that Kellogg's trademarked "crunch" is generated in sound laboratories? Or that the distinctive click of a just-opened jar of Nescafé freeze-dried coffee, as well as the aroma of the crystals, has been developed in factories over the past decades? Or that many adolescents recognize a pair of Abercrombie & Fitch jeans not by their look or cut but by their fragrance?

In this absorbing tale, you watch the timeless principles ofservant leadership unfold through the story of John Daily, abusinessman whose outwardly successful life is spiraling out ofcontrol. He is failing miserably in each of his leadership roles asboss, husband, father, and coach. To get his life back on track, hereluctantly attends a weeklong leadership retreat at a remoteBenedictine monastery. To John's surprise, the monk leading the seminar is a formerbusiness executive and Wall Street legend. Taking John under hiswing, the monk guides him to a realization that is simple yetprofound: The true foundation of leadership is not power, butauthority, which is built upon relationships, love, service, andsacrifice. Along with John, you will learn that the principles in this bookare neither new nor complex. They don't demand special talents;they are simply based on strengthening the bonds of respect,responsibility, and caring with the people around you. Perhaps thisis why The Servant has touche

The "new economy" is rapidly becoming a free agent economy.Today one third of all American workers are free agents, and in thenext decade the percentage will rise even more dramatically.Whether by default (downsizing is here to stay) or design (jobdissatisfaction is at an all-time high), more and more of us arebecoming free agents. In Free to Succeed, veteran career coach Barbara B. Reinholdoffers invaluable advice on: The 10 Essential Strategies for Succeeding in the New Free AgentEconomy Discovering Your Free Agent Profile: "Rebel," "Imagineer,""Philosopher," and more The 7 Steps to Free Agency How to become an "intrapreneur"-creating start-up ventureswithin your company Developing a "sidecar" venture to satisfy creative needs and helptransition you to a more rewarding career Plus sixteen in-depth exercises designed to motivate and guide yourtransition to free agency, resource listings, and more. For entrepreneurs, "intrapreneurs," small business

Every manager could benefit from a solid grounding in thehistory and evolution of business thinking. The Best BusinessBooks Ever is a uniquely organized guide and an illuminatingcollection of key ideas from the 130 most influential businessbooks of all time. It places both historical and contemporary worksin context and draws fascinating parallels and points ofconnection. Now fully revised and more than 30 percent bigger, this onebook highlights the information you need to know and why it'simportant to know it, and does it all in a succinct, time-savingfashion. Business moves faster than ever these days. For thebusinessperson who has a growing list of tomes that they can neverquite seem to get to, The Best Business Books Ever is amust-have.

Everyone has a boss. And anyone who has aspired to move up thecorporate ladder knows that their relationship with those theyreport to is crucial. In Managing Up Rosanne Badowski offers astraightforward, entertaining, no-holds-barred account of what ittakes to make your relationship with your boss work to youradvantage, no matter where you stand in the corporatehierarchy. Told through rich, colorful anecdotes about her years spentworking with one of the smartest, most demanding and dynamicbusiness leaders of the twentieth century, legendary GE CEO JackWelch, Badowski reveals the secrets to career success she hasgleaned over the years. At heart, it’s about working with theperson above you to create a productive and effectivepartnership. Everyone is a manager, in one way or another, Badowski pointsout. She discusses first-hand what it’s like to have to be a mindreader, to anticipate the future, to plan for the unexpected, andto perform the impossible. With refreshing candor and a hint ofat

MAKE RICK PITINO YOUR PERSONAL COACH AND ACHIEVE MORE THAN YOUEVER THOUGHT POSSIBLE. For Rick Pitino, the first coach to bring teams from threedifferent schools to the Final Four, success isn’t aboutshortcuts. Pitino’s secret–and the reason he has become botha great coach and one of the most sought-after motivationalspeakers in the nation–is his strategy of overachievement. Now, in Success Is a Choice, he takes the same proven methods thathave earned him and his teams legendary status and gives you aten-step plan of attack that will help you become a winner atanything you set your mind to:

The Profit Zone, a Business Week Top Ten Book of the Year,examines 12 of today's great success stories--from GE toSwatch--and reveals how vital adaptations kept these companies onthe edge of the ever-changing profit zone. Charts graphsthroughout.

"A major contribution." Washington Post The authoritative single-volume biography of Thomas Jefferson,perhaps the most significant figure in American history. He was acomplex and compelling man: a fervent advocate of democracy whoenjoyed the life of a southern aristocrat and owned slaves, arevolutionary who became president, a believer in states' rightswho did much to further the power of the federal government.Drawing on the recent explosion of Jeffersonian scholarship andfresh readings of original sources, IN PURSUIT OF REASON is amonument to Jefferson that will endure for generations.

Paco Underhill, the Margaret Mead of shopping and author of the huge international bestseller Why We Buy, now takes us to the mall, a place every American has experienced and has an opinion about. The result is a bright, ironic, funny, and shrewd portrait of the mall -- America's gift to personal consumption, its most powerful icon of global commercial muscle, the once new and now aging national town square, the place where we convene in our leisure time. It's about the shopping mall as an exemplar of our commercial and social culture, the place where our young people have their first taste of social freedom and where the rest of us compare notes. Call of the Mall examines how we use the mall, what it means, why it works when it does, and why it sometimes doesn't.

Where everybody knows their name… Whether their dream bar is a comfortable neighborhood jointor a nightclub teeming with entertainment, readers can achievetheir goal with this step-by-step guide. They’ll learn how to focustheir vision for their bar, how to build a business plan, what theyneed to know about mixology and food service, how to deal withvendors and employees, and everything they need to know aboutadvertising and marketing.

Benton (Lions Don't Need To Roar, Warner, 1992) hasinterviewed over 100 CEOs for this commonsense self-guide to theexecutive suite and interwoven their salient thoughts throughouther book. There are no mechanistic, murky theories here. Bentonopens with 22 "vital traits," including being honest,detail-oriented, gutsy, and humorous, which are analogous toclimbing tiers on a terraced mountain. She then describes the bestroute to the CEO spot, what to expect when you get there, and whatyou will do. Benton's guide deserves a reading, either to energizeor reenergize the harried executive or new MBA.?Joan A. Traugott,Amityville, P.L., N.Y. Copyright 1996 Reed Business Information, Inc. --This text refersto an out of print or unavailable edition of this title.

Not one to mince his words people either love him, or hate himbut it's hard to dispute that Sir Philip Green is a multi-talentedentrepreneur. Sir Philip fell into retail almost by accident butit's made him a fortune. Some go so far as to argue he's the finestretailer of his generation and one of the best business brains inthe UK. A middle class, Croydon-born Jewish boy, who left school at16 without a single qualification, he's now number 6 on the latestSunday Times Rich list - up from 9th last year despite therecession. After leaving school, Philip Green worked for the familyfirm, one of the first shoe importers to bring products in fromChina and Hong Kong. Experience of international trade taught himabout finance, credit, importing and product. After four falsestarts he made his first million at 33, with Jean Jeannie. It was astruggling fashion chain when he bought it for 65,000 in themid-1980s. He sold it six months later for 3m. Many such dealslater, he owns the Arcadia group - running about an eigh

The coauthor of the international bestseller Execution hascreated the how-to guide for solving today's toughest businesschallenge: creating profitable growth that is organic,differentiated, and sustainable. For many, growth is about "home runs"—the big bold idea, the nextnew thing, the product that will revolutionize the marketplace.While obviously attractive and lucrative, home runs don't happenevery day and frequently come in cycles. Products like Kevlar, Teflon, and the Dell business model forselling personal computers may be once-in-a-decade phenomena. Asurer and more consistent path to profitable revenue growth isthrough "singles and doubles"—small day-to-day wins and adaptationto changes in the marketplace that build the foundation forsubstantially increasing revenues. The impact of singles anddoubles can be huge. They are not only the basis for sustainedrevenue growth but, in fact, the foundation for home runs. Singlesand doubles provide the discipline of execution, an absolutene

When a manager establishes a friendly yet productive working atmosphere, the benefits to the whole organization are substantial. The Art of Managing People provides practical strategies, guidelines and techniques for * Developing the interpersonal skills necessary to improve relations with employees * Understanding the differences between people, and behaving accordingly * Assessing, and then improving, current working situations * Creating trust between managers and employees. Person-to-person skills are the key to developing an effective team of satisfied, energetic workers. Letting your workers express their own personalities and maximize their potentials will * Reduce stress within the work force, * Create a positive spirit throughout the company, and * Increase the organization's productivity and profitability.

那些没有找到真正财富——存在的欢乐以及与它紧密联系在一起的深深的不可动摇的宁静——的人就是故事中的那个乞丐，即便已经拥有很多财富，但他们依然在四处找寻。他们不知道，自己不仅已经拥有了所有这些，还拥有了更为珍贵的东西，那就是——当下的力量。 阅读本书的过程是一个发现之旅。在作者这位心灵导师的引导下，你会惊讶地发现，自己一直都处在大脑或思维的控制之下，生活在对时间的永恒焦虑中。我们忘不掉过去，更担心未来。但实际上，我们只能活在当下，活在此时此刻，所有的一切都是在当下发生的，而过去和未来只是一个无意义的时间概念。通过向当下的臣服，我们才能找到真正的力量，找到获得平和与宁静的入口。 这不仅仅是一本书，在这本书中还有活生生的能量，当你读这本书时你可能会感受到这种能量。它有一种惊

Inspire Star Performance through Meaningful Conversations withYour Team. "If you want more top performers on your team, read thisbook!" (Jill Konrath, author of "SNAP Selling and Selling to BigCompanies"). The performance review is an important part of yourjob as a manager or coach. But it is only a part. In order todevelop team members effectively, you have to be proactive on adaily basis. This means having conversations - and not just aboutthe weather or the game last night. This title helps you to createongoing conversations throughout the year that focus on: developingteam members to a higher level of ability; triggering the insightand inspiration within your team members to grow in new ways;building the skills that will enable others to accomplish theirestablished goals; preparing yourself and others for theperformance review discussion; and, keeping people motivated andmoving forward toward the goals. "Conversations for Creating StarPerformers" is a vital tool for keeping team members motivated,e

In their fascinating investigation of the ways we handle money, Gary Belsky and Thomas Gilovich reveal the psychological forces -- the patterns of thinking and decision making -- behind seemingly irrational behavior. They explain why so many otherwise savvy people make foolish financial choices: why investors are too quick to sell winning stocks and too slow to sell losing shares, why home sellers leave money on the table and home buyers don't get the biggest bang for their buck, why borrowers pay too much credit card interest and savers can't sock away as much as they'd like, and why so many of us can't control our spending. Focusing on the decisions we make every day, Belsky and Gilovich provide invaluable guidance for avoiding the financial faux pas that can cost thousands of dollars each year. Filled with fresh insight; practical advice; and lively, illustrative anecdotes, this book gives you the tools you need to harness the powerful science of behavioral economics in any financial environment.

Strategy Safari, the international bestseller on strategy by leading management thinker Henry Mintzberg and his colleagues Bruce Ahlstrand and Joseph Lampel, is widely considered a classic work in the field. No other book synthesizes the entire history and evolution of strategic management in so lively and entertaining a fashion. Since the initial publication of Strategy Safari, managers, consultants, and academics all over the world have found this book an indispensable and delightful tool -- it has been translated into more than ten languages, including Chinese, Russian, and French, and has been used in top MBA programs worldwide. Strategy Safari makes sense of a field that often seems to make no sense. Mintzberg, Ahlstrand, and Lampel pair their sweeping vision of strategy making with an authoritative catalog in which they identify ten schools of strategy that have emerged over the past four decades. Why struggle through the vast, confusing terrain of strategy formation? With clarity and depth, Strateg

The host of the hit reality show The Apprentice presents aninvaluable collection of grounded, hard-hitting advice on businesssuccess, from people who have made it to the boss’s chair at someof America’s most thriving companies. How can you find the way to the top? Ask people who are already there. Because you can’t know it all. No matter how smart you are, nomatter how comprehensive your education, no matter how wide-rangingyour business experience, there’s simply no way to acquire all thewisdom you need to make your business flourish. You need to learnfrom those who have blazed a trail before you. Donald Trump has asked many of the brightest, most successfulbusinesspeople he knows—and some he doesn't know—to answer thisquestion: What's the best business advice you ever received? Theresult is a compelling resource of wisdom and wit that reveals howsome of the most accomplished people conduct their personal andbusiness affairs, giving an in

Newly Expanded with More Expert Advice to Help You Build aWinning Real Estate Career Welcome to the world of real estate sales, and the start of anexciting new career! Your destiny is now in your hands. Along withendless opportunities, flexible hours, and the freedom to chartyour own path, you also have the potential to earn fabulous amountsof money. All you need for total success is preparation. Revisedand expanded, Your First Year in Real Estate contains the essentialknowledge you need to start off right in today’s vastly changedreal estate market, avoid common first-year missteps, and get theinside edge that will take you to the top. Real estate expert Dirk Zeller has compiled the industry’s provensecrets and strategies that will enable novice agents to hit theground running and excel from day one. You’ll get the insider’sguide to: ? Selecting the right company ? Developing valuable mentor and client relationships ? Using the Internet and soci

Covey fans and booksellers alike will be delighted by this collection, perfect for June gift-giving occasions and destined for a long life. For 10 years, the author's famed Seven Habits of Highly Effective People has influenced countless individuals and organizations worldwideAand sold millions of copies. Conceding that the earlier books may have been long on theory and light on practice, Covey and his team culled thousands of testimonials for examples of the principles in action. The resulting collection of more than 75 true stories will satisfy the full range of Covey constituents. Though the storytelling is always first-person, the focus is consistently on the underlying principle, reinforced by Covey's commentary. Handily arranged by situationAwithin individual, family, community, workplace and educational settingsAand varying in depth and power, the stories offer intriguing and provocative lessons. They are mostly brief and often inspiring, but are by no means simplistic; they readily lend themselves to

Can one be both an ethical person and an effectivebusinessperson? Stephen Green, an ordained priest and the chairmanof HSBC, thinks so. In Good Value , Green retraces thehistory of the global economy and its financial systems, and showsthat while the marketplace has delivered huge advantages tohumanity, it has also abandoned over a billion people to extremepoverty, encouraged overconsumption and debt, and ravaged theenvironment. How do we reconcile the demands of capitalism with both the commongood and our own spiritual and psychological needs as individuals?To answer that, and some of the most vexing questions of our age,Green takes us on a lively and erudite journey through history,looking for lessons in the work of economists and philosophers,businessmen and poets, theologians and novelists, playwrights andpolitical scientists. An essential business book by a man who isuniquely qualified to write it, Good Value is a timely andpersuasive analysis of the most pressing financial and moralquestions we fac

O'Boyle has researched and written a monumental book thatshould be mandatory reading for all CEOs and anyone concerned withbusiness ethics. --The Philadelphia Inquirer "Superb . . . a spirited study of General Electric, and of itssometimes brilliant, sometimes bungling, but always ruthless boss,Jack Welch."

Since the publication of its first English translation in1974, The Book of Five Rings has become an underground classic inthe American business community, where it is studied as a text onJapanese management techniques. Here are timeless principles ofcraft, skill, timing, and spirit from a great samurai warrior--plusbackground on Zen, Bushido, Heiho, and Musashi's life. Twocolor.