So much to do, so little time, so best to start early. Full of things to make, achieve, learn (and some things you shouldn't learn) this is the perfect handbook for any child who wants to revel in being young and not-boring. Can you Make an origami crane? Lie convincingly? Operate as a spy? Parents may need these skills (not origami) to wrest their child's copy from them and indulge in all the fun they should have had.
A delightful social satire of England's landed gentry and a moving tale of lovers separated by class distinction.
In this stunning new book, Malcolm Gladwell takes us on an intellectual journey through the world of ''outliers'' the best and the brightest, the most famous and the most successful. He asks the question: what makes high-achievers different? His answer is that we pay too much attention to what successful people are like, and too little attention to where they are from: that is, their culture, their family, their generation, and the idiosyncratic experiences of their upbringing. De*ion in Spanish: Que diferencia a quienes hacen algo especial en la vida de quienes no lo hacen? Fueras de serie explora las curiosas historias de los grandes jugadores de futbol; bucea en la peculiar infancia de Bill Gates; busca que convirtio a los Beatles en el mejor grupo de rock; y se pregunta que distingue a los pilotos que estrellan aviones de los que no. A traves de su viaje por el mundo de los ''fueras de serie'', los mejores, los mas brillantes y famosos, nos convence de que nuestro modo de pensar en el exito es erroneo. Pr
The Business is a nearly omnipotent and infinitely discreet transglobal organization whose origins predate the Christian Church, if not the Roman Empire (which the Business actually owned for sixty-six days). Financially transparent, internally democratic, and morally dispassionate, the actual business of the Business seems-even to Kate Telman, a senior executive-to be vague to the point of invisibility. Counted among its vast riches are a book of Leonardo cartoons, dozens of Michelangelo's pornographic paintings, and several sets of Crown Jewels. All it lacks is a certain clout in politics, an arena that the Business has avoided for centuries but that has suddenly become of vital importance. No longer satisfied with its permanent base in Antarctica and its fortified Swiss headquarters, the Business is angling to buy its own nation in order to take a seat at the United Nations. Kate is the perfect candidate to help the Business realize its most ambitious goal: She was plucked at age eight from a bleak urban s
This fully revised edition contatios over7000kdy terms on all aspects of markting including market research advertising packaging and publictiy.
best-selling author of The Tipping Point, campaigns for snap judgments and mind reading with a gift for translating research into splendid storytelling. Building his case with scenes from a marriage, heart attack triage, speed dating, choking on the golf course, selling cars, and military maneuvers, he persuades readers to think small and focus on the meaning of "thin slices" of behavior. The key is to rely on our "adaptive unconscious"--a 24/7 mental valet--that provides us with instant and sophisticated information to warn of danger, read a stranger, or react to a new idea. Gladwell includes caveats about leaping to conclusions: marketers can manipulate our first impressions, high arousal moments make us "mind blind," focusing on the wrong cue leaves us vulnerable to "the Warren Harding Effect" (i.e., voting for a handsome but hapless president). In a provocative chapter that exposes the "dark side of blink," he illuminates the failure of rapid cognition in the tragic stakeout and murder of Amadou Diallo in
This is the only pocket-sized guide to the ever-changing, all-important world of copyrights. Written by attorneys who specialize in the field, this slim volume shows writers, composers, web masters, and other content creators what to do—and what not to do—in order to protect their work from plagiarism and theft. With sample documents and a helpful Internet and government resource guide, The Pocket Idiot’s Guide to Copyrights covers everything from the current copyright laws to the most effective way to file. Complex laws explained in layman’s language Complete Internet and government resource guide Sample government filing documents Expert, up-to-date advice from attorneys 作者简介: Robert J. Frohwein is an attorney and is president and co-founder of LAVA Group, an intellectual property consulting firm. Gregory Scott Smith is an attorney, an engineer, and chief officer of intellectual property at LAVA Group.
An essential resource for coping with the taxing ordeal ofbeing audited. The Pocket Idiot's Guide(tm) to Surviving an Audit presents allof the information a taxpayer needs to get through an audit in onepiece, including: ?What is an audit? ?The summons ?The interview ?Rights as a taxpayer ?What to bring and how to prepare your presentation ?What the auditor will bring and how he or she will prepare ?Finding a tax pro
The authoritative guide to making your money work for you from one ofJthe most respected names in the investment community. Whether you want to provide for your golden years or are interested in the shorter term; whether you invest through a broker, a mutual fund, a 401 (k) plan, or on-line; whether you are interested in stocks, bonds, high-risk financial instruments, rock-solid bank certificates of deposit, real estate, or insurance-this book has the information and advice you need to put your money in the fight place to reach your goals. Some of the vital questions it answers are:
The bestselling author of The Discipline of Market Leaders reveals how companies can achieve sustained growth. In their 1995 blockbuster The Discipline of Market Leaders, Michael Treacy and Fred Wiersema explained how great companies dominated their markets by offering superior value propositions. Now Treacy is back with an equally groundbreaking book-revealing how great companies master growth each year and how all businesses can identify and exploit opportunities for increased revenues, gross margins, and profits. Treacy's main point is simple-it really is possible to grow your business by 10 percent or more, year after year, in good times and bad, without cheating. Great companies already know how to do it, and the rest of us can learn their strategies and do the same thing. Using case studies from industry leaders such as Dell Computer, Home Depot, and GE, he shows the five steps that are imperative to ensure growth: keep the growth you have already earned look for growth where
Business 2.0 magazine publishes an annual cover story called "The 101 Dumbest Moments in Business." Featuring 101 hilarious items about the year’s most unbelievably stupid business blunders, it’s hugely popular with its more than half a million print subscribers—and with the two million people who read it on the Web this year. In The Dumbest Moments in Business History, the editors of Business 2.0 have compiled the best of their first four annual issues plus great (or not so great, if you happen to be responsible) moments from the past. From New Coke to the Edsel, from Rosie magazine to Burger King’s "Herb the Nerd," the book’s highlights include: a Romanian car plant whose workers banded together to eliminate the company’s debt by donating sperm and giving the proceeds to their employer the Heidelberg Electric Belt, a sort of low-voltage jockstrap sold in 1900 to cure impotence, kidney disorders, insomnia, and many other complaints the time Beech-Nut sold "100% pure apple juice"
Step 1:Preheat oven to 350°F.Butter a 9-inch round cake pan and dust with flour. Step 2:Place butter and chips in a small bowl and microwave for 2 minutes at MEDIUM power. Stir with a fork until smooth.Stir in vanilla and vinegar. Step 3:Whisk together flour, sugar and cocoa in a medium bowl. Add 1 cup cold water and chocolate mixture, then whisk until smooth. Scrape into pan and bake for 30 minutes. Cool on a rack,then remove cake from pan.While cake is baking,prepare icing:1 cup heavy cream,3/4 cup (semi-sweet),chocoIate chips. Step 4:Whisk cream and chocolate in a small saucepan over medium heat until smooth. Pour into a bowl and chill for 30 minutes.Once cake is cool, beat chocolate cream with an electric mixer until fluffy.Spread on cake.
Watts Wacker and Jim Taylor refuse to paint asimplistic picture of the future; instead, they show where to look for the insightneeded to compete and grow in the years ahead. Authors of the prophetic The500 Year Delta, they now proclaim the Age of the Individual-a world where life has never been more difficult, because it has never been easier. Today, individuals have far more power to claim their own futures than ever before, which means they have to follow four major rules to chart their courses:Know who you are。
Financial journalist Andrew Tobias is so socially conscientious that he once mounted an antismoking campaign in Russia simply because it seemed like a good idea. He has likewise taken it upon himself to upgrade living conditions in south Florida, support auto insurance reform in California, and undertake other crusades that result from his lifelong internal conflict between capitalism and socialism. Tobias can take on such causes because he's made quite a bit of money through writing and investment. In My Vast Fortune: The Money Adventures of a Quixotic Capitalist, he humorously reveals the details without hesitating to note that the joke is often on him. --This text refers to an out of print or unavailable edition of this title.
For years, prospective M.B.A. students seeking guidance on which business schools to consider have had to rely on rankings compiled with vague methodologies, subject to the biased opinions of students and school administrators. Now come The Wall Street Journal and Harris Interactive, the worldwide market-research firm, with their second annual survey that has become the single most important reference tool for students, school administrators, and corporate recruiters. Using a carefully constructed methodology and Harris Interactive's online polling expertise, The Wall Street Journal Guide to the Top Business Schools 2003 shows students what corporate recruiters -- the "buyers" of budding management talent -- really think of the schools and their students. Each profile of the 50 top M.B.A. programs, as well as of the 50 runners-up, includes information on admissions, enrollment, test scores, the industries and companies most likely to hire the school's graduates, and graduates' expected first-year salarie
According to CNBC's veteran market watcher, Ron Insana, they can and do. Every day the world's markets are speaking -- shouting, really -- boldly predicting the future. In fact, they are reflecting information not yet revealed to the general public: events as dramatic as the outcome of a war, as tragic as a nuclear accident in some distant part of the globe, or as mundane but vitally important as the future direction of interest rates. In order to understand what the markets are saying, you have to know how to listen to and interpret the messages they are sending. This is the first book to show readers how to understand the signals put out by the markets, and how to use that information to advantage in their lives. Since ancient times, writes Insana, investors and merchants have met to buy and sell goods -- and to exchange information and gossip. This information is reflected in the prices charged for those goods, whether it is news of war in a far-flung region that will cut off the gold supply or
Book De*ion "A candid andcomprehensive look at how to succeed in business - for everyonefrom college graduates to CEOs." Bill Gates, chairman, MicrosoftCorporation Jack Welch knows how to win. During his forty-year career atGeneral Electric, he led the company to year-after-year successaround the globe, in multiple markets, against brutal competition.His honest, be-the-best style of management became the goldstandard in business, with his relentless focus on people,teamwork, and profits. And now he has written a book that clearlylays out the answers to the most difficult questions people faceboth on and off the job. Winning is destined to become thebible of business for generations to come. Anyone who has a passion for success will find Welch's optimistic,no excuses, get-it-done mind-set riveting. Packed with personalanecdotes and written in Jack's distinctive no b.s. voice, Winning offers deep insights, original thinking, a
Margaret and Patrick have been married just a few months whenthey set off on what they hope will be a great adventure-a yearliving in Kenya. Margaret quickly realizes there is a great dealshe doesn't know about the complex mores of her new home, and abouther own husband. A British couple invites the newlyweds to join on a climbingexpedition to Mount Kenya, and they eagerly agree. But during theirharrowing ascent, a horrific accident occurs. In the aftermath ofthe tragedy, Margaret struggles to understand what happened on themountain and how these events have transformed her and hermarriage, perhaps forever. A Change in Altitude illuminates the inner landscape of a couple,the irrevocable impact of tragedy, and the elusive nature offorgiveness. With stunning language and striking emotionalintensity, Anita Shreve transports us to the exotic panoramas ofAfrica and into the core of our most intimate relationships.
本书主要内容:This first issue of <Asia Pacfic Journal of IndustrialManagement> is a selected edition of the 8th InternationalConference on Industral Management (ICIM) proceeding,coveringresearch in industrial production management,advanced productionmanagement techniques,business administration man-agement,projectmanagement,research and development (R D),industri-alquantitative analytical methodologies,and theroretical/empiricalstudies on artificial intelligence in industrialmanagement,providing versatile refer-ences to specialists andexperts as well as academic scholoars in industrial management andrelated areas.
Stephen R. Covey has helped millions of readers attain professional success and personal fulfillment. With penetrating insight Dr. Covey reveals a pathway for living with fairness, integrity, honesty, and human dignity -- principles that give us the security to adapt to change and the wisdom and power to take advantage of the opportunities that change creates. Now, as a succinct introduction to Dr. Covey's revolutionary thinking or as a reminder of key principles, Daily Reflections for Highly Effective People provides an inspirational recharge that will bring you closer to a holistic sense of personal effectiveness and purpose.
Playing the trading game takes audacious confidence, but winning takes more. It's about making chances instead of taking chances. As founder of the remarkably successful Taipan Group-a team of independent financial analysts-author J. Christoph Amberger knows: "There is always an opportunity to make exceptional stock market profits . . . as long as you know how to read the signs." In Hot Trading Secrets, Amberger gives you a blueprint for making big money in any financial climate. He will teach you: How to trade on "insider information" legally and profitably The secret strategies of CBOE floor traders How to profit from the "Red Zones" How to become a stone-cold profit predator In a simple step-by-step presentation, Amberger will liberate you from restrictive conventional fallacies. Using Hot Trading Secrets as your guide, you will learn to exploit volatile market events to achieve consistent profits-whether the market is up or down.
This boastful, boyishly disarming, thoroughly engaging personal history offers an inside look at aspects of financing, development and construction in big-time New York real estate. "I don't do it for the money," maintains Trump, the son of a Queens realtor who, at age 27, bought and transfigured the colossal Hotel Commodore at Grand Central Terminal. Now 40, he has built, among other projects, and owns outright, Fifth Avenue's retail and residential Trump Tower (where he occupies a double-triplex suite); owns and operates Trump's Castle, a casino in Atlantic City; is arguably the most visible young man on Manhattan's celebrity circuit ("Governor Cuomo calls. . . . dinner at St. Patrick's Cathedral. . . . I call back Judith Krantz"); and is currently developing a controversial 100-acre West Side "Television City" project that is planned to include the world's tallest building. For those who would do likewise, Trump articulates his secrets for success: imagination, persistence, skill at "juggling provisional c
Salka, a 25-year veteran of the New York Fire Department, compiles the best leadership strategies of the FDNY into a practical, battle-tested guide for leaders in any field After twenty five years in the most dangerous of all occupations, John Salka, Battalion Chief of The New York City Fire Department, offers tough and tender lessons in leadership. Salka masterfully leverages examples from fire fighting--"where lack of leadership can kill people"--to create values for leaders in every organization. He alternates vivid summaries of historic and terrifying fires (the 1911 Triangle Shirtwaist factory, the 1993 World Trade Center explosion and ground zero) with metaphors from the firehouse to describe three commitments for decisive leadership. "Follow the smoke," is an imperative to uncover reality in yourself, your organization and your industry. Next, Salka counsels, "know their names before you send them into the flames," and encourages leaders to identify the contributions of each employee. The