"One of the best baseball—and management—books out....Deserves aplace in the Baseball Hall of Fame."—Forbes Moneyball is a quest for the secret of success in baseball.Following the low-budget Oakland Athletics, their larger-than-lifegeneral manger, Billy Beane, and the strange brotherhood of amateurbaseball enthusiasts, Michael Lewis has written not only "thesingle most influential baseball book ever" (Rob Neyer, Slate) butalso what "may be the best book ever written on business" (WeeklyStandard). I wrote this book because I fell in love with a story. The storyconcerned a small group of undervalued professional baseballplayers and executives, many of whom had been rejected as unfit forthe big leagues, who had turned themselves into one of the mostsuccessful franchises in Major League Baseball. But the idea forthe book came well before I had good reason to write it—before Ihad a story to fall in love with. It began, really, with aninnocent question: how did one of the poorest teams in baseball,the Oa

An updated edition of the ultimate guide to understandingbiology Ever wondered how the food you eat becomes the energy your bodyneeds to keep going? The theory of evolution says that humans andchimps descended from a common ancestor, but does it tell us howand why? We humans are insatiably curious creatures who can't helpwondering how things work— starting with our own bodies. Wouldn'tit be great to have a single source of quick answers to all ourquestions about how living things work? Now there is. From molecules to animals, cells to ecosystems, Biology ForDummies, 2nd Edition answers all your questions about how livingthings work. Written in plain English and packed with dozens of illustrations,quick-reference Cheat Sheets, and helpful tables and diagrams, it cuts right tothe chase with fast-paced, easy-to-absorb explanations of the lifeprocesses common to all organisms. More than 20% new and updated content, including a substantialoverhaul to the organization of topic

Corporate executives struggle to harness the power of socialtechnologies. Twitter, Facebook, blogs, YouTube are where customersdiscuss products and companies, write their own news, and findtheir own deals but how do you integrate these activities into yourbroader marketing efforts? It's an unstoppable groundswell thataffects every industry -- yet it's still utterly foreign to mostcompanies running things now. When consumers you've never met are rating your company'sproducts in public forums with which you have no experience orinfluence, your company is vulnerable. In Groundswell, Josh Bernoffand Charlene Li explain how to turn this threat into anopportunity. In this updated and expanded edition of Groundswell, featuring anall new introduction and chapters on Twitter and social mediaintegration, you'll learn to: · Evaluate new social technologies as they emerge · Determine how different groups of consumers are participatingin social technology arenas · Apply a four-step

The Greatest Salesman in the World combines the power of storytelling and ancient parable in this classic guide to the true essence of salemanship. It is the two-thousand-year-old tale of Hafid, an impoverished camel boy who came into possession of ten ancient scrolls which contained the wisdom necessary to help him achieve all of his ambitions. Og Mandino presents the complete writings from the original scrolls, and explores how Hafid applied their secrets of success to become the greatest salesman in the world. This perennial bestseller teaches readers that they all have the power to transform their lives and find true fulfillment within the priceless wisdom of the scrolls. 作者简介 Og Mandino is the author of 18 books with total sales of more than 36 million copies in 22 languages. He is the most widely read inspirational and self-help author in the world. Countless thousands in 17 nations have credited Og Mandino for turning their lives around; their thoughtful letters thank him for the m

How to Survive Your Freshman Year offers incoming college freshmen the experience, advice, and wisdom of their peers: hundreds of other students who have survived their first year of college and have something interesting to say about it. Based on interviews with hundreds of college students at every type of higher-learning institution across the country, this book has insights on every aspect of college life, including, what to take to the dorm, living with roommates, Facebook and other social networks, extracurricular activities, choosing classes, studying, going abroad, finances, food, the social scene, doing laundry, staying in touch with friends and family, and much more. Highly readable, much of the book consists of short snippets with some interesting insight and advice from the college students interviewed. The book also includes expert input from college advisors and officers.

It’s an insidious disease that is crippling companies,destroying our economy, and crushing potential. It’s infecting thevery roots of business performance, and it’s spreading fast. Itisn’t the recession, market volatility, scandal, or greed. It’s entitlement. And it may be killing your business. In myriad ways, entitlement has been cultivated for decades. As aresult, too many employees today believe that they are entitled toa paycheck simply because they show up. Brad Hams has proven thatwe are not doomed to a path of entitlement and dependence. Aftermore than 15 years working with hundreds of companies, he knowsthat the vast majority of employees addicted to entitlementactually want to engage, want to contribute, and feel much betterabout themselves when they are in an environment that requires themto do so. Now, with Ownership Thinking, Hams shares his strategy that willincrease your company’s productivity, employee retention, andprofitability: The Right Educ

The first installment in a new series offering straightforward,practical wisdom from a top business guru John Adair's 100 Greatest Ideas for Effective Management is thefirst in a new series of titles from the noted business expert.Focused on concise, practical, and straightforward business wisdom,the series offers the kind of real-world insight that businessleaders thrive on. Short, punchy, and packed with real solutions, this bookprovides 100 proven and effective ideas for business managers,whether they manage a few people or a few hundred, and whether theywork for a small firm or a Fortune 100 giant. Proven, practical business wisdom for managers The first in a new series from renowned business authority JohnAdair Quick bites of business wisdom for everyday managementsuccess For real management wisdom from a proven expert, John Adair's100 Greatest Ideas for Effective Management offers everything youneed to be your brilliant best.

Most learning on the job is informal. This book offers advice on how to support, nurture, and leverage informal learning and helps trainers to go beyond their typical classes and programs in order to widen and deepen heir reach. The author reminds us that we live in a new, radically different, constantly changing, and often distracting workplace. He guides us through the plethora of digital learning tools that workers are now accessing through their computers, PDAs, and cell phones.

A top business consultant and speaker lights the path to a positive, productive work environment What do the best leaders do to achieve greatness in the modern workplace that is muddled by fear, pressure for productivity, overwork? Inspire! offers business leaders a clear vision of what a positive, productive, inspiring organization looks like in these challenging and chaotic times, and how to get there. The key to extraordinary long-term performance lies in a transformational commitment to inspiring people rather than motivating them. Lance Secretan's Higher Ground Leadership concepts have been widely used to increase profits and quality, slash staff turnover, and achieve record organizational and personal performance. Inspire! describes Lance's breakthrough thinking, often in the words of the pace-setting leaders who are implementing them and building legacies. Countless examples, stories, and case studies demonstrate the magic of these brilliant ideas. Six essential values form the foundation of posi

The authors who brought you the bestseller in game theory, Thinking Strategically, now provide the long-awaited sequel. Game theory means rigorous strategic thinking. It's the art of anticipating your opponent's next moves, knowing full well that your rival is trying to do the same thing to you. Though parts of game theory involve simple common sense, much is counterintuitive, and it can only be mastered by developing a new way of seeing the world. Using a diverse array of rich case studies—from pop culture, TV, movies, sports, politics, and history—the authors show how nearly every business and personal interaction has a game-theory component to it. Are the winners of reality-TV contests instinctive game theorists? Do big-time investors see things that most people miss? What do great poker players know that you don't? Mastering game theory will make you more successful in business and life, and this lively book is the key to that mastery.

Quickly get up-to-speed in all basic accounting principles andprocedures and apply that knowledge to real-world financialdecisions and requests The McGraw-Hill 36-Hour Accounting Coursehas been the gold standard for anyone looking for a fast,no-nonsense primer in all the fundamentals of financial,managerial, and tax accounting concepts. Now thoroughly revised andupdated, the fourth edition features new coverage of thetechnological developments in the field, the recent sweeping taxreforms, and the latest Financial Accounting Standards Boardpronouncements. The McGraw-Hill 36-Hour Accounting Course offerssuch up-to-date coverage as: Complete analysis of the currenttrends in computer hardware and accounting software Coverage ofcurrent tax issues, such as the revision of tax rate structure, newdeductions and credits for higher education costs, and taxation ofSocial Security benefits New test problems throughout to help yougauge your progress, as well as a final exam that can earn you aCertificate of Achieve

This provocative book by a Japanese executive shows that the keys to business success in the West are the proven techniques of the Far East successful strategic planning and its conservative execution. Strategy in the classic military sense is deploying your forces to achieve a competitive advantage. Concentrating on the thought processes behind Japan's successful strategic thinking, this book describes what strategic thinking is and presents concepts and concrete examples for its application. Only by integrating the three C's in a strategic triangle Customer, Competitor, and Company can sustained competitive advantage exist. Business managers at all levels can benefit from this 'how to think about it' guide by developing profitable and creative strategies.

Exploring the paradigm shift in business brought about by innovations in communication technology, this collaboration from three consultant-authors provides a succinct metaphor for the shift in the information economy-from "push" to "pull"-but little else. Though they provide an effective survey of the effect of more interactive, ubiquitous and on-demand communication, it already feels dated; the essential messages that Hagel, Brown, and Davison derive-networking is key, you should pursue your passions, many traditional ways of doing business are over-are old news in the business self-help section. The examples they provide focus primarily on individually-driven collaborative efforts (wikis, online gaming) and make poor analogies for someone looking to revitalize a corporation or present a compelling case for change to colleagues or an intransigent CEO. Professionals who already know that the Internet isn't just a phase will need more information than this book provides. Copyright Reed Business Information

A commemorative edition of the landmark book from PatrickLencioni When it was published ten years ago, The Five Temptationsof a CEO was like no other business book that came before. Highlysought-after management consultant Patrick Lencioni deftly told thetale of a young CEO who, facing his first annual board review,knows he is failing, but doesn't know why. Refreshingly originaland utterly compelling, this razor-sharp novelette plusself-assessment (written to be read in one sitting) serves as atimeless and potent reminder that success as a leader can come downto practicing a few simple behaviors behaviors that are painfullydifficult for each of us to master. Any executive can learn how torecognize the mistakes that leaders can make and how to avoid them.The lessons of The Five Temptations of a CEO, are as relevant todayas ever, and this special anniversary edition celebrates ten yearsof inspiration and enlightenment with a brand new introduction andreflections from Lencioni on the new challenges in business

Project Management reviews the steps in organizing and managing projects, from how to build a realistic schedule to how to measure both success and failure. Project Management discusses team building, timing, the planning process, estimating project costs, managing project interfaces, risk management, and more.

Winner of the Pulitzer Prize. In this "artful, informative, and delightful" (William H. McNeill, New York Review of Books) book, Jared Diamond convincingly argues that geographical and environmental factors shaped the modern world. cieties that had had a head start in food production advanced beyond the hunter-gatherer e, and then developed religion --as well as nasty germs and potent weapons of war --and adventured on sea and land to conquer and decimate preliterate cultures. A major advance in our understanding of human societies, Guns, Germs, and Steel chronicles the way that the modern world came to be and stunningly dismantles racially based theories of human history. Winner of the Pulitzer Prize, the Phi Beta Kappa Award in Science, the Rhone-Poulenc Prize, and the Commonwealth club of California's Gold Medal.

In clear, simple terms Leadership and the One Minute Manager teaches managers the art of Situational Leadership--a simple system that refutes the conventional management mandate of treating all employees equally, tlere, you'll learn why tailoring management styles to individual employees is so important; why knowing when to delegate, support, or direet is critieal; how to identify the leadership style suited to a partieular person; and how consistent use of the One Minute techniques will produce better management and enhanced motivation on all levels. This remarkable, easy-to-follow book is a priceless guide to creative,personalized leadership that elicits the bestperformance from your staff and the best bottom line for any business.

Services requiring parts has become a $1.5 trillion business annually worldwide，creating a tremendous incentive to manage the logistics of these parts efficiently by making planning and operational decisions in a rational and rigorous manner。This book provides a broad overview of modeling approaches and solution methodologies for addressing service parts inventory problems found in high-powered technology and aerospace applications。The focus in this work is on the management of high cost，low demand rate service parts found in multi-echelon settings。The text may be used in a variety of courses for first-year graduate students or senior undergraduates，as well as for practitioners，requiring only a background in stochastic processes and optimization。It will serve as an excellent reference for key mathematical concepts and a guide to modeling a variety of multi-echelon service parts planning and operational problems。

The world has changed dramatically since the classic, internationally bestselling The 7 Habits of Highly Effective People was published, influencing tens of millions. The challenges and complexity we all face in our relationships, families, professional lives and communities are of an entirely new order of magnitude. In order to thrive, innovate, excel and lead in what Covey calls the new Knowledge Worker Age, we must build on and move beyond effectiveness...to greatness.Accessing the higher levels of human genius and motivation in today's new reality requires a sea change of new thinking -- a new mind-set, a new skill-set, a new tool-set -- in short, a whole new habit.

The definitive story of Amazon.com, one of the most successful companies in the world, and of its driven, brilliant founder, Jeff Bezos. Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now. Brad Stone enjoyed unprecedented access to current and former Amazon employees and Bezos family members, giving readers the first in-depth, fly-on-the-wall account of life at Amazon. Compared to tech's other elite innovators--Jobs, Gates, Zuckerberg--Bezos is a private man. But he stands out for his restless pursuit of new markets, leading Amazon into risky new ventures like the Kindle and cloud computing, and transforming retail in the same way Henry Ford revolutionized manufactur

Are the people who report to you giving you their best? Is each individual on your team performing to his or her fullest potential? For more than thirty years, renowned business consultant and bestselling author Ken Blanchard and legendary NFL coach Don Shula have motivated teams to peak performances. In their classic, authoritative work on coaching, Everyone's a Coach, they distilled their rich collective experience down to its key elements and shared their secrets for inspiring others to greatness. Now, by popular demand, Blanchard and Shula have created The Little Book of Coaching, capturing the essence of their classic in this indispensable motivational gem--a gift to their readers and fans. At the heart of this book is a simple acronym that describes the qualities of an effective leader: Conviction-driven--Never compromise your beliefs Overlearning--Practice until it's perfect Audible-ready--Know when to change Consistency--Respond predictably to performance

The Associate Professional Risk Manager (PRM) is a new PRMIAcertificate program intended for staff entering the risk managementprofession, or those who interface with risk management disciplineson a regular basis, such as auditing, accounting, legal, andsystems development personnel who want to understand fundamentalrisk management methods and practices. Designed to bemathematically and theoretically less detailed than theProfessional Risk Manager (PRM(tm)) certification, the new programwill cover the core concepts allowing non-specialists to interpretrisk management information and reports, make critical assessmentsand evaluate the implications and the limitations of suchresults.

In a world of stiffening competition, business strategy is morecrucial than ever. Yet most organizations struggle in thisarea--not with formulating strategy but with executing it, orputting their strategy into action. Owing to execution failures,companies realize just a fraction of the financial performancepromised in their strategic plans. It doesn't have to be that way, maintain Robert Kaplan and DavidNorton in The Execution Premium. Building on their breakthroughworks on strategy-focused organizations, the authors describe amultistage system that enables you to gain measurable benefits fromyour carefully formulated business strategy. This book shows youhow to: Develop an effective strategy--with tools such as SWOT analysis,vision formulation, and strategic change agendas Plan execution of the strategy--through portfolios of strategicinitiatives linked to strategy maps and Balanced Scorecards Put your strategy into action--by integrating operational toolssuch as process dashboards, rolling forecasts, and