《所得税研究：历史，理论与实务》是作者埃德温.罗伯特.安德森.塞利格曼在20世纪初完成的作品，曾于1911年出版。本书对所得税这一税种展开全方位多角度的研究，为后人的研究奠定了良好的基础。本书多次再版重印。

Corporate Governance explores how directors must deal with internal events from strategy formulation to executive compensation, and external events from hostile takeover attempts to shareholder activism.在亚洲风暴，美国安然事件后，大量财务信息不透明、股东权益受损问题的出现，促使投资大众的注意焦点转向公司的治理水平。著名的麦肯锡管理顾问公司曾经调查指出：好的公司治理可以带来20%以上的额外价值。 本书的作者群来自美国著名的达顿商学院，兼具企管理与商务实践。这使本书切中强化董事会职能这一公司治理核心，从法律、道德和实际运营等多方面来检视董事会功能不够，导致企业效益下降，动荡不安的状况，并从董事会实施有效管理这一关键角度出发，为各行各业的董事、经理人、投资者提供实用而见解不凡的阐述。 事实上，公司治理不仅与高层经理、董事会或监事会直接相关，更与公司投资

If you're like most people,you're struggling with questions like these.Whether we lkie it or not,money makes a big difference in the choices we make and the lives we lead.Unresolved questions about money can putunwanted stress on even the healthiest relationships-between spouses,between parents and chilren,and even between friends.In Love&Money,columnist Jeff Opdyke offers practical personal finance advice,as well as strategies for dealing with touchy financial topics-so that momey doesn's end up costing you something even more valuable. 作者简介： JEFF D.OPDYKE is a personal finance reporter in the wall Street Journal's New Youk bureau.He is also the author of the "Love & Money"column that runs weekly in the wall Street Jounal Sunday-a Fourpage supplement carried by omor than eighty newspapers across the country.He lives in New Jersey with his wife and son.

Selling a business ias a complex process-and a decision that is often emotional as financial.Whether you're selling your business because of retirement,lack of capital,or a great offer from oustide investors,you'll need to plan strategicalyy to close the deal-and get the deal you want.streetwise selling you business is the essential reference for anyone who wants to sell,or is in the process of selling,his or her business.

When you start a small business you soon discover that things just don't happen in the real world the way they tell you in business textbooks;Invoices don't get paid by their due dates,ads don't consistently bring in customers, sales don't continually rise,and profits aren't always there,Inthis book,small business maverick Bob Aaams shows you how things really get done,and acts as your mentor by providing instant access to streetwise advice on every small business topic. 作者简介： Bob Adams started his current business,Adams Media Corporation,a $20 million book and software publishing firm, in his basement apartment with $2,000.He has also started and operated many other small businesses,including a boat brokerage firm ,a tourist map business,and a classified advertising newspaper. Adams is a graduate of the Harvard Business School,where he received first-year honors; Carleton College,where he received his BA;and the real life of small business,where he's received his full share of“hard knoc

One of America's most successful marketing executives reveals tips and techniques of the massmarketing giants~Today's best marketing minds are in the consumer packaged goods industry, working with budgets of $100 million or more to pitch everything from soft drinks to shaving cream. Lessons from a Chief Marketing Officer takes an inside look at this highpressure world and provides readers with the essential ingredients needed to become not just market leaders but leaders committed to great marketing.~Dynamic and packed with hands-on techniques, Lessons from A Chief Marketing Officer reveals the strategies top marketers use to capture and dominate their markets. It explains how organizations of any size can emulate the leaders and transform marketing into an organizational prerogative, one designed to capture the minds and pocketbooks of the buying public. 作者简介: Bradford C.Kirk,is the chief marketing officer for the Andrew Jergens Company.His career as a CMO has included stops at Unilever's H

Outlines key ideas and provides guidance for incorporating shifts in the value chain into your strategic outlook. Focuses on the changing relationship between suppliers, customers, and competitors in a globalized market. 这本论文集从几个具有战略意义的视角对价值链这一论题进行了探讨。针对将价值链的转换和战略前景相结合的问题，对关键思想进行了概述，并提出了指导原则。

Every decision made by every manager has financial implications. What are they, and how can the manager without a numbers background understand those implications? The first step is to understand the basics - from the basic vocabulary to financial statements to cash flow to valuation. J. Fred Weston, faculty leader of financial management programs at UCLA's Anderson School of Management, walks readers through the essential elements of this important area in Finance and Accounting for Nonfinancial Executives, one of the lead-off titles in the McGraw-Hill Executive Education Library. Weston puts the reader on the path to understanding with an introduction of accounting, including the regulations and financial statements that shape the field. He shows readers how to use balance sheets, income statements, and statements of cash flow. Real-world examples and case studies will help the reader visualize the importance of these documents in everyday business life. He also discusses the three main reporting measures a

A sales force is no better than its management'and Sales Management supplies the tools sales executives need to inspire their sales forces to increase productivity through improved customer service, equitable compensation plans, e-Commerce, sales force automation, and more. It explains how to make heroes out of a sales force by understanding and taking advantage of both the micro and the macro of sales and sales management and determining the best methods for organizing, deploying, and motivating today's changing sales force.rce.

The business environment has become increasingly precarious, thus raising the stakes for nearly every managerial move. This cutting edge collection includes articles on how to lead in a downturn economy, overcome a growth crisis, stay resilient through difficult periods, and more. 商业环境变化无常，风险无处不在。本论文集收集了哈佛商学院的作者们关于如何在不好的经济中领先，克服增长危机，在困难时期保持不败之身的文章。

In today's marketplace,traditional selling techniques don't always work.Buyers don't want to hear about all the fancy features of your product or service .They want to know how it will help[ their business. Customer-Focused Selling shifts you away from the tr4aditional selling techniques of mainpulation,tactics,and *ing to help you truly connect with your customers.Sales will go up not because you are pushing your "stuff",but because you are closely working with your customers to solve their problems and deliver results.

In this first new and totally revised edition of the over one million copy underground bestseller,The E-Myth,Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business.Next,he walks you through the steps in the life of a business-from entrepreneurial infancy,through adolescent growing pains,to the mature entrepreneurial perspective,the guiding light of all busiesses that succeed-and shows how to apply the lessons of franchising to any business,whether or not it is a franchise.Finally,Gerber draws the vital,often overlooked distinction between working on your business and working in your business.After you have read The E-Myth Revisited,you will truly be able to grow your business in a predictable and productive way.

The new Color Atlas and Synopsis of Clinical Ophthalmology Series is a unique combination of text, quick reference, and color atlas, covering every essential sub-specialty in Ophthalmology including pediatrics. Each title features more than 150 color illustrations throughout and a short, succinct format which in most cases, includes: Epidemiology and Etiology, History, Physical Examination, Differential Diagnosis, Laboratory and Special Examinations, Diagnosis, Prognosis, and Management.

The Harvard Business Review paperback series is designed to bring today's managers and professionals the fundamental information they need to stay competitive in a fast-moving world. Here are the landmark ideas that have established the Harvard Business Review as required reading for ambitious businesspeople in organizations around the globe. The Harvard Business Review on Strategies for Growth presents the latest tactics--including acquisitions, diversification, and innovation--for helping managers find and exploit the best opportunities for growth and profitability.

Dr Joseph M. Juran is recognized as the world's seminal leader of the quality movement. This autobiography shows how Juran developed the basic principles of quality and spread them around the world. It is also a personal story of this Romanian immigrant who overcame dire poverty. 作者简介 Dr.Joseph M.Juran'sbooks and videos on quality have been read and viewed ty millions of people and have been translated into 17 languages.Dr.Juran is the editor of Juran's Quality Handbook—now in its fifth edition—the“bible”of the quality professins since 1951.His Manageral Breakthrougb,first published in 1964,was the first book to describe a step-by-step sequence for breakthrough improvement—apocess that is the basis for quality inityives worldwide.Dr.Juran is the founder of the Juran Institute,established to create new tools and techniques for advancing his ideas.

Collection of articles, including 3 seminal articles on the balanced scorecard by Kaplan & Norton, addresses the challenges of evaluating performance measures & aligning your coporate strategy accordingly, & offering leading insights from such leading thinkers as Peter Drucker.在知识经济时代，一个公司的成功不再依赖于它对传统金融工具的管理，而更多地取决于它对无形资产（如客户关系、内部业务、领导人的学识的）测评能力。但是，评估绩效标准及采取相应的公司战略，对于企业家们来说是一个很大的挑战。本书针对这种挑战，系统地总结、阐述了近年来国外企业在绩效测评指标体系方面的创新与实践，收集了一毓具有突破意义的论文及前卫思想家的观点，为当代相关标准的发展提代了实际的指导。本书主要内容：企业亟需信息经理一种新的公司绩效测评方法开发基于活动的成本核算法（ABC）的全部潜能按照管理绩效，你

Building on the 2002 August special issue of HBR, this book highlights the specific managerial techniques, processes, and policies that set apart those few companies that consistently come up with great ideas and, even more important, turn them into real profits. Features a mix of 'Best of HBR' classics and new articles created specifically for the special issue Discusses unique ideas such as the 'failure-tolerant leader' and 'innovation headhunters' Includes articles from innovative thought leaders such as John Seely Brown, Theresa Amabile, and Peter Drucker

The muddled state of thinking on the qualities of a good manager is reflected in this uneven collection of papers reprinted from the Harvard Business Review. The best of them are the most prosaic. Carol A. Walker pinpoints some of the common people-management mistakes made by rookie managers; Steven Berglas warns of the damage caused by Svengali-like executive coaches who impose superficial managerial nostrums and overlook or exacerbate deeper psychological problems; and in the collection's high point, William Oncken, Jr. and Donald L. Wass give a funny and perceptive account of the ways subordinates shift their problems onto their supervisors' shoulders. Other selections are less substantive: "The Making of a Corporate Athlete" includes tips on diet, weight-training and "spiritual capacity," while an esoteric round-table of leadership experts mixes vague talk of managerial "vision" with the latest results in primatology. Confusion reigns even on such a basic issue as managerial time wasting. A leadershi

A big-picture guide to the financial information that really matters, and how investors can use it~Fed chairman Alan Greenspan's infamous, packed-beyond-capacity briefcase has for years represented the definitive behind-thescenes collection of market-moving financial knowledge and economic reports. Inside Greenspan's Briefcase breaks the seal, examining the essential reports, data, and numbers that investors must know, and explaining what they generally mean to market insiders. A guide to determining which information bites are important, and then uncovering clues within those key reports and data, it helps investors look beyond chat-room gossip and media noise to make informed and profitable decisions. Robert Stein, a leading voice in today's financial community, explains how news and reports affect investor sentiment and market activity, and provides individual investors with an enhanced and finely honed awareness of global macroeconomic issues as well as the more personal issues that affect long-term fina

Thorough Instructions and Examples Unlike other books, Streetwise Complete Business Plan with Software gives you multiple choices of prewritten text for every part of your plan. You’ll spend less time searching for the right wording-and you’ll produce a better plan! Includes a CD-ROM That Does the Hard Work for You! Compatible with Windows 95 and Windows 98, Streetwise Complete Business Plan has software that creates a picture-perfect business plan from information you input. You can also export finished plans to Word, Wordperfect, Lotus, and Excel. By just plugging in your numbers, you’ll be able to create budgets and turn projections into reality. You’ll be able to really control your business-and drive it to high growth and profitability. Projecting Finances Has Never Been Easier! Just insert your numbers into the formulas provided, enter the results on the worksheets, and add up the columns—and you’re done! It’s that easy. Includes Complete Sample Business Plan

《保罗·威尔莫特数量金融系列：数量金融（原书第2版 第3卷）》介绍了高级金融工程技术及操作原理。作者列出了大量彭博资讯系统的页面，通过真实的条款佐证他所阐述的各项观点；同时也结合了大量必不可少的VisualBasic计算机代码、模型的电子数据表解释、产品说明书以及期权分类表格。除了实用性导向外，作者以漫画的形式出现在整《保罗·威尔莫特数量金融系列：数量金融（原书第2版 第3卷）》中，以带有个人色彩的口语化文字对书中讨论的关键部分内容给出强调与解释。

In his signature, outspoken style, D’Alessandro offers concrete advice on building a reputation that commands respect, coping with office politics, and surviving the less-than-sane aspects of any organization. He explains why only 20 percent of the people. 现代社会是一个竞争激烈的社会，不止是产品，人才市场也面临着日益激烈的竞争。在这样一种环境下，每个人都应该具有品牌意识，努力打造自己的差异化品牌，从而为个人的职业生涯打下坚实的基础。 作者以自身的经历为参照，结合职场中人的众生像，综合分析各种职场失败的原因，总结出对每个职场中人都非常有效的10条原则，帮助你打造和维持一个优秀的个人品牌。这些原则摆脱了以往支离破碎的教导式陈列，为你提出了一个整体的框架和思路，让你的整个职业生涯都受益匪浅。 读者对象：刚参加工作的新人、陷入职业困境的中年和想更进一步的经理。 作者简

Including more than 8,000 essential terms and definitions in the earth sciences, this comprehensive dictionary offers professionals, teachers, students, and general readers with an interest in earth science a complete and handy source for the latest terminology used in the fields of climatology, geochemistry, geodesy, geography, geophysics, hydrlogy, mapping, meterology, oceanograhy, and paleontology. Userful appendices are also provided.--This text refers to an out of print or unavailable edition of this title.