Mega-bestselling author Ken Blanchard and celebrated businessleaders Don Hutson and Ethan Willis present an inspiring story thatreveals the secrets to becoming a successful entrepreneur. In THE ONE MINUTE ENTREPRENEUR, Ken Blanchard (coauthor of the #1bestselling business classic The One Minute Manager), Don Hutson,CEO of U.S. Learning, and Ethan Willis, CEO of Prosper Learning,tell the inspiring story of one man’s challenges in creating hisown business. Through a powerful and engaging narrative, weconfront many of the typical problems all entrepreneurs face instarting up their business, from finding new sources of revenue tosecuring the commitment of their people and the loyalty of theircustomers. More important, we learn the secrets to becoming asuccessful entrepreneur, including how to build a firm foundation,how to ensure a steady cash flow, and how to create legendaryservice. In addition, the book offers invaluable advice, deliveredthrough One Minute Insights, from such entrepreneurs and t
A newly revised edition of this guide to achieving successthrough the art of persuasion offers winning advice on how toincrease self-confidence, cultivate a taste for success, and muchmore. By the author of Think and Grow Rich.
Built to Last, the defining management study of the nineties,showed how great companies triumph over time and how long-termsustained performance can be engineered into the DNA of anenterprise from the verybeginning. But what about the company that is not born with great DNA? Howcan good companies, mediocre companies, even bad companies achieveenduring greatness?
By exploring measures that have transformed businesses, DavidParmenter has developed a methodology that is breathtaking in itssimplicity and yet profound in its impact. Now in an updated andexpanded Second Edition, Key Performance Indicators is a proactiveguide representing a significant shift in the way KPIs aredeveloped and used, with an abundance of implementation tools,including: The four foundation stones that lead the development and use ofKPIs A 12-step model for developing and using KPIs withguidelines A KPI resource kit including worksheets, workshop programs, andquestionnaires A new and pragmatic approach to finding critical successfactors Over 300 performance measures Implementation variations for small to medium enterprises andnot-for-profit organizations New implementation short cuts How to brainstorm performance measures Templates for reporting performance measures A resource kit for a consultant who is acting as a coach /facilit
An insider's look at security analysis and business valuation,as practiced by Wall Street, Corporate America, and internationalbusinesses Two major market crashes, numerous financial and accountingscandals, growth in private equity and hedge funds, Sarbanes Oxleyand related regulations, and international developments changedsecurity analysis and business valuation substantially over thelast fourteen years. These events necessitated a second edition ofthis modern classic, praised earlier by Barron's as a "welcomesuccessor to Graham and Dodd" and used in the global CFAexam. This authoritative book shows the rational, rigorous analysis isstill the most successful way to evaluate securities. It picks upwhere Graham and Dodd's bestselling Security Analysis - for decadesconsidered the definitive word on the subject - leaves off.Providing a practical viewpoint, Security Analysis on Wall Streetshows how the values of common stock are really determined intoday's marketplace. Incorporating dozens of
Nobody likes performance appraisals. To make the most of them,though, managers and supervisors can take advantage of this guide,complete with the phrases and words they need to confidentlyconduct clear, objective performance reviews. Phrases are given forcommon behavior and skill categories as well as for commonfunctional areas—and they work, regardless of appraisal type.
Tradition says there are three ways to grow a company’sprofits: Fire up the sales team with empty promises, cut costs anddownsize, or cook the books. But what if there’s a better way—a waythat nine amazingly profitable and well-run companies are alreadyembracing? Jason Jennings and his research team screened more than100,000 Amer?ican companies to find nine that rarely end up onmagazine covers, yet have increased revenues and profits by tenpercent or more for ten consecutive years. Then they interviewedthe leaders, workers, and customers of these quiet super?stars tofind the secrets of their astoundingly consistent and profitablegrowth. What they have in common is a culture—a community—based on ashockingly simple precept: Think big, but act small. It works forretailers like PETCO, Cabela’s, and O’Reilly Automotive,manufacturers like Medline Industries, service compa?nies likeSonic Drive-In, private educational companies like Strayer,industrial giants like Koch Enterprises, a
For the past two decades, Michael Porter's work has toweredover the field of competitive strategy. On Competition, UpdatedEdition brings together more than a dozen of Porter's landmarkarticles from the Harvard Business Review. Five are new to thisedition, including the 2008 update to his classic "The FiveCompetitive Forces That Shape Strategy," as well as new work onhealth care, philanthropy, corporate social responsibility, and CEOleadership. This collection captures Porter's unique ability to bridgetheory and practice. Each of the articles has not only shapedthinking, but also redefined the work of practitioners in itsrespective field. In an insightful new introduction, Porter relateseach article to the whole of his thinking about competition andvalue creation, and traces how that thinking has deepened overtime. This collection is organized by topic, allowing the readereasy access to the wide range of Porter's work. Parts I and IIpresent the frameworks for which Porter is best known f
A cocktail party. A terrorist cell. Ancient bacteria. Aninternational conglomerate. All are networks, and all are a part of a surprisingscientific revolution. Albert-László Barabási, the nation'sforemost expert in the new science of networks, takes us on anintellectual adventure to prove that social networks, corporations,and living organisms are more similar than previously thought.Grasping a full understanding of network science will someday allowus to design blue-chip businesses, stop the outbreak of deadlydiseases, and influence the exchange of ideas and information. Justas James Gleick brought the discovery of chaos theory to thegeneral public, Linked tells the story of the true science of thefuture.
Let's face it: very few people have studied how to solveproblems. Problems knock us down like a tsunami and we don't knowwhat to do about it. We lie awake at night worrying about it andspend our days stressing out over a situation that only seems toget worse. It doesn't have to be that way. Roger Dawson has taught hundreds ofthousands of people has to negotiate, persuade, and make decisions,with his lectures, audio programs and books, and now he has turnedhis attention to something that everyone needs: a way to solvelife's problems.
Drawing upon forty years of experience from his own sports andcelebrity management practice, Mark H. McCormack is back withcommon-sense advice aimed at business owners and would-be CEOs.McCormack's tips include: End your day on time People who say they can keep a secret usually can't It pays to overestimate your competition The best ideas cannot be stolen Know when to say "It's none of your business" Get paid for thinking rather than doing Time in front of the customer is the best time of all Be wary of unanimous agreement Not every budget deserves your respect Learn the art of picking up the check In ninety brief chapters that range in topic from getting aheadto staying competitive, McCormack makes clear that doing businessin today's climate still involves the same basic elements of humaninteraction-intelligence, creativity, and efficiency-that havealways meant the difference between success and failure.
Write every business correspondence with speed, precision, andpower The number one prerequisite for effective management is effectivecommunication—and writing is a critical part of it. Simply put,whether it’s a quick e-mail or a 20-page report, your writing is areflection of you—and people will make judgments accordingly. Manager’s Guide to Business Writing, Second Edition, provideseverything you need to give colleagues, customers, and otherstakeholders the most information accurately and quickly. Learn howto express yourself as a serious professional by writing everythingwith clarity, quality, and decisiveness. Manager’s Guide to Business Writing teaches you how to: Know your audience and your purpose before you start writing Engage readers’ curiosity from the first sentence Compose instructions that are easy to understand and follow Write effectively on social media platforms and blogs Master the foundations of effective writing—grammar, sentencestructure, spelling, and style Briefcase
Even if you've created marketing plans before it doesn'tmatter. The rules have changed. With the advent of Web 2.0 businessstrategies like Search Engine Optimization, Social Networking,Pay-Per-Click, and dozens more, it may seem like you need to startfrom scratch. But with the brand new and completely updated fourthedition of Bill Luther's classic "The Marketing Plan", you'll learnhow to navigate this perilous new landscape while actuallygenerating a working marketing plan for your business. By answeringquestions in each chapter, readers will identify their marketingobjectives and deploy specific strategies for every stage of themarketing cycle, from competitive and market analysis to planning,budgeting, brand development, and management. Featuring casestudies and examples from major brand successes of the last tenyears, the newest edition of "The Marketing Plan" is undoubtedlythe most practical and the most up-to-the-minute - marketingstrategy resource available. Complete with access to onlinesoftware
101 THINGS I LEARNED IN BUSINESS SCHOOL will cover a wide range of lessons that are basic enough for the novice business student as well as inspiring to the experienced practitioner. The unique packaging of this book will attract people of all ages who have always wondered whether business school would be a smart career choice for them. Judging by the growing number of people taking the GMATs (the entrance exam for business school) each year, clearly more people than ever are thinking about heading in this direction.Subjects include accounting, finance, marketing, management, leadership, human relations, and much more - in short,everything one would expect to encounter in business school.Illustrated in the same fungift book format as 101 THINGS I LEARNED IN ARCHITECTURE SCHOOL, this will be the perfect gift for a recent college or high school grad, or even for someone already well-versed in the business world.
Get ahead of the competition with some expert planning. As any business manager knows, success doesn't just happen. Ittakes hard work and planning to get the desired results. Strategicplanning is the discipline that helps businesses build on theirpresent success by analyzing all the factors that can impact thefuture and take measures to anticipate them. The Complete Idiot'sGuide(r) to Strategic Planning offers clear and concretediscussions about: ? Defining business goals in mission statements ? Proven methods to gather the information necessary to formulatea strategy ? Anticipating the competition ? Executing a strategic plan
Praise for the First Edition of MARKETING TO THE SOCIAL WEB: "We've been liberated! Communicating with existing and potential customers used to mean one-way broadcasts of your company's product messages—'buy buy buy' we all said. But Marketing to the Social Web enables smart marketers to communicate in a much better way: by creating compelling content that people actually want to consume and interact with. Larry Weber knows his stuff—he's been part of this revolution from the beginning." —David Meerman Scott, bestselling author of The New Rules of Marketing and PR "I was pleased to read a book that actually suggests how to do something with social networks, instead of just ponder them. Larry's pragmatic and useful recommendations will help brand builders manage the complexity of social interaction in a digital age." —David Kenny, Chairman and CEO, Digitas, Inc. "Consumers are using technology to grab power from companies, the media, and the government. Marketing to the Social Web succinctly out
Stop pushing products--and start cultivating customerrelationships. If you need the best practices and ideas for marketing today--butdon't have time to find them--this book is for you. Here are 10inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: - Figure out what business you're really in - Collaborate with customers to meet current and futureneeds - Create products that perform the jobs people need to getdone - Get a bird's-eye view of your brands' strengths andweaknesses - Tap a market that's larger than China and India combined - Deliver superior value to your B2B customers - End the war between sales and marketing
American capitalism is in dire straits, caught in a perilouspattern of increasing volatility, decreasing investor returns, andongoing bad behavior by executives. And it's getting worse. Sincethe turn of the twenty-first century, we've seen two massivevalue-destroying market meltdowns and a string of ethics breaches,including accounting scandals, options-backdating schemes, and thesubprime mortgage debacle. Just what is going on here? Is it theinevitable decline of the American economy? Is it the new normal ina technology-enabled global marketplace? Or is it possible that thevery theories we've embraced to underpin our capital markets areactually producing these crises? In "Fixing the Game", Roger Martinreveals the culprit behind the sorry state of American capitalism:our deep and abiding commitment to the idea that the purpose of thefirm is to maximize shareholder value. This theory has led to amassive growth in stock-based compensation for executives and,through this, to a naive and wrongheaded linkin
"Now there is a single source - this book - that gives you thestep-by-step, word-by-word instructions you need to get in front ofmore people and make more sales than ever before. Keith Rosen hasbrought together, in one book, the very best techniques for gettingmore and better appointments ever written in the field ofsales." —Brian Tracy, author, Advanced Selling Strategies