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筛选:
    • TRUMP: THE WAY TO THE TOP(ISBN=9781400050161)
    •   ( 2 条评论 )
    • Donald J. Trump 著 /2004-05-01/ Random House US
    • The host of the hit reality show The Apprentice presents aninvaluable collection of grounded, hard-hitting advice on businesssuccess, from people who have made it to the boss’s chair at someof America’s most thriving companies. How can you find the way to the top? Ask people who are already there. Because you can’t know it all. No matter how smart you are, nomatter how comprehensive your education, no matter how wide-rangingyour business experience, there’s simply no way to acquire all thewisdom you need to make your business flourish. You need to learnfrom those who have blazed a trail before you. Donald Trump has asked many of the brightest, most successfulbusinesspeople he knows—and some he doesn't know—to answer thisquestion: What's the best business advice you ever received? Theresult is a compelling resource of wisdom and wit that reveals howsome of the most accomplished people conduct their personal andbusiness affairs, giving an in

    • ¥86 折扣:5折
    • Intention Economy(ISBN=9781422158524)
    •   ( 2 条评论 )
    • Doc Searls 著 /2012-05-01/ Perseus
    • In this title, Doc Searls maps out the implications of acustomer-driven business revolution that's flipping the paradigm ofsupply and demand, and putting consumers in charge. Who owns themarketplace? Is it business - or the customer? According to DocSearls, widely-read journalist and blogger and co-author of "TheCluetrain Manifesto", customers are on the verge of becoming trulyfree and independent actors in the marketplace with the power oftelling vendors what they want, how they want it, and where andwhen they should be able to get it. This imperative shift incustomer power will alter the balance of the market and usher inwhat Searls calls the "intention economy". In this book, Searlslays out a map for an economy driven by consumer intent, wherevendors can - and must - respond to the actual intentions ofcustomers, instead of simply vying for customer attention in hopesof selling them what they might want. In the intention economy,individual power increases, demand drives supply, and informationprecedes mone

    • ¥116.5 折扣:5折
    • BOEING VERSUS AIRBUS(ISBN=9781400078721)
    •   ( 12 条评论 )
    • 约翰·纽豪斯 (John Newhouse) 著 /2008-01-01/ Random House US
    • 《的战争:波音与空客的全球竞争内幕》内容简介:10000公里的航程足以覆盖世界上有人居住的所有地方,但是在民用航空领域,还没有一个飞行器拥有如此惊人的续航能力——无论是波音还是空客。尽管如此,在可以预计的未来,只要乘飞机旅行,你十有八九只能选择这两家公司的产品,但是,你知道那些带你飞翔的“大家伙”有怎样的出身与来历吗? 越来越多的人需要飞往更遥远的地方,航空制造商需要回答,究竟是要承载更多的乘客,还是要飞得更远?这永远都是一个难以破解的悖论。可是,哪怕在这一问题上微小的进展也足以让竞争对手多一分忌惮。在这项全球为复杂的商战中,两家公司都竭尽全力企图将对手抛开,尽管事实是各自的市场份额越来越接近50%。 20年弹指一挥间,波音与空客的竞争刚刚上演了序曲。回顾短暂的过去,航空制造业的竞

    • ¥62.1 折扣:4.5折
    • TIME MANAGEMENT FOR CREATIVE P(ISBN=9780609800904)
    •   ( 13 条评论 )
    • Lee Silber 著 /1998-03-01/ Random House US
    • Creative folks often know all too well that the muse doesn’talways strike when you want it to, or when the deadline for yournext brilliant project is creeping up on you like an ill-fittingturtleneck. Originality doesn’t follow a time clock, even when youhave to. While conventional time management books offer tons ofinstruction for using time wisely, they are traditionally organizedin a linear fashion, which just isn’t helpful for the right-brainmind. In Time Management for the Creative Person , creativityguru Lee Silber offers real advice for using the strengths ofartistic folks—like originality and resourcefulness—to adoptinnovative time-saving solutions, such as: * Learning to say no when your plate is just too full * How to know when a good job, not a great one, is goodenough * Making “to do” lists that include fun stuff, too—that way youwon’t feel overwhelmed by work * Time-saving techniques around the house that give you more timeto get your work done and more time to spend with your

    • ¥69 折扣:5折
    • MANAGING AT SPEED OF CHANGE(ISBN=9780679406846)
    •   ( 1 条评论 )
    • Daryl R. Conner达丽尔·康纳) 著 /1993-01-01/ Random House US
    • This classic, newly updated, is an indispensable source foranyone–from mid-level managers to CEOs–who must execute keybusiness initiatives quickly and effectively. Once groundbreakingand now time-honored, Managing at the Speed of Change has helpedcountless business leaders learn how to orchestrate transitionsvital to their organizations’ success. Rather than focusing on whatto change, this book’s aim is far more valuable: It shows readershow to change. Daryl R. Conner, founder and chairman of the consulting firmConner Partners, is a leading expert on change management. He hasserved as “change doctor” for clients that include non-profitenterprises, government agencies and administrations, and Fortune500 companies in an array of industries such as AbbottLaboratories, PepsiCo, American Express, Catholic Healthcare West,JPMorgan Chase, and the U.S. Navy. Based on Conner’s long-term research and his decades ofconsulting experience, Managing at the Speed of Change uses simple,easy-t

    • ¥121 折扣:5折
    • High Output Management(ISBN=9780679762881)
    •   ( 9 条评论 )
    • Andrew S. Grove 著 /2011-12-01/ Random House US
    • Andrew Grove is President of Intel, America's leadingmanufacturer of computer chips. However, the management techniqueshe unveils in this bestselling and user-friendly guide are equallyapplicable for sales managers, accountants, consultants, eventeachers--anyone whose job entails getting a group of people toproduce something of value.

    • ¥62.1 折扣:4.5折
    • THE SALES BIBLE
    •   ( 0 条评论 )
    • Jeffrey Gitomer 著 /1994-11-01/
    • Salespeople are looking for one tiring...answers. In The Sales Bible, Jeffrey Gitomer describes methods and techniques that really work--every day, in realworld selling situations. In short...answers. Carry it with you--overcome objections as they happen. Read one short chapter in The Sales Bible and watch your sales results improve immediately. The book is a gold mine of practical, hands-on information for sales professionals. The 39.5 ways to sales success Top-Down Selling-the real secret to finding the decider 25ways to get the appointment that has eluded you 19.5 buying signals-how to recognize then and when to close the sale Real-world advice on working a room and building your network How to fill your sales pipeline with prospects ready to buy How to use the right questions to make more sales in half the time 10 great cold-call opening lines How to find the hot button and push it once you find it Hundreds of techniques and sales methods…to help you get the tou

    • ¥115.2 折扣:4.5折
    • CROWDSOURCING(ISBN=9780307396211)
    •   ( 5 条评论 )
    • Jeff Howe 著 /2009-09-01/ Random House US
    • Why does Procter Gamble repeatedly call on enthusiasticamateurs to solve scientific and technical challenges? How cancompanies as diverse as iStockphoto and Threadless employ just ahandful of people, yet generate millions of dollars in revenueevery year? "Crowdsourcing" is how the power of the many can be leveraged toaccomplish feats that were once the responsibility of a specializedfew. Jeff Howe reveals that the crowd is more than wise–it’stalented, creative, and stunningly productive. It’s also a perfectmeritocracy, where age, gender, race, education, and job history nolonger matter; the quality of the work is all that counts. If youcan perform the service, design the product, or solve the problem,you’ve got the job. But crowdsourcing has also triggered a dramatic shift in the waywork is organized, talent is employed, research is conducted, andproducts are made and marketed. As the crowd comes to supplanttraditional forms of labor, pain and disruption are inevitable, andHowe de

    • ¥64.5 折扣:5折
    • Only The Paranoid Survive(ISBN=9780385483827)
    •   ( 23 条评论 )
    • 安迪 格鲁夫 (Andy S. Grove) 著 /1999-04-01/ Random House US
    • 在线阅读本书 Under Andy Grove’s leadership,Intel has become the worlds largestchip maker and one of the most admired companies in the world.Inonly the Paranoid Survive, Grove reveals his strategy of focusingon a new way of measuring the nightmare moment every leaderdreads——when massive change occurs and a company must,yirtuallyovernight adapt or fall by the wayside.Grove calls such a moment aStrategic Inflection Point,which can be set off by almostanything:mega-competition, a change in regulations, or a seeminglymodest change in technology. When a Strategic Inflection Pointhits, the ordinary rules of business go out the window. Yetman-aged right, a Strategic Inflection Point can be and opportunityto win in the marketplace and emerge stronger than ever. Groveunderscores his message by examining his own record of success andfailure, including how he navigated the events of the Pentium flaw,which threatened Intel's reputation in 1994, and how he has dealtwith the explosions in growt

    • ¥73 折扣:5折
    • 24DAYS
    •   ( 0 条评论 )
    • Rebecca Smith, John R. Emshwiller 著 /2003-09-01/ 音像供货
    • This is the story of two Wall Street Journal beat reporters--one covering the energy industry just after the chaotic California electricity crisis; the other chasing stock swindlers. Together these journalists were ideally placed to uncover one of the great cons of the century. Here is a story about the fall of a great company and the practice of journalism, marked by skill, luck, and determination. 24 Days is the gripping, untold chronicle of the investigative process--often haphazard but imbued with insight and commitment--that broke through Enron's stonewalling and exposed its inner workings, setting in motion a chain of events that shook the public's trust in big business, Wall Street, and the accounting profession. In Agust 2001,jeffrey Skilling unexpectedly resgned from his job ans CEO of Enron after only six months in the top job .While smith-who had been covering the California energy crisis-was away,the wall street Journal Los Angeles bureau chef drafted Emshwiller to interview Skilling.Dur

    • ¥93.6 折扣:4.5折
    • Fundamentals of Carrier Transport(ISBN=9780521637244)
    •   ( 0 条评论 )
    • Mark Lundstrom 著 /2009-07-01/ Cambridge University Press
    • Fundamentals of Carrier Transport is an accessibleintroduction to the behaviour of charged carriers in semiconductorsand semiconductor devices. It is written specifically for engineersand students without an extensive background in quantum mechanicsand solid-state physics. This second edition contains many new andupdated sections, including a completely new chapter on transportin ultrasmall devices. The author begins by covering a range ofessential physical principles. He then goes on to cover both low-and high-field transport, scattering, transport in devices, andtransport in mesoscopic systems. The use of Monte Carlo simulationmethods is explained in detail. Many homework exercises areprovided and there are a variety of worked examples. The book willbe of great interest to graduate students of electrical engineeringand applied physics. It will also be invaluable to practisingengineers working on semiconductor device research anddevelopment.

    • ¥225.5 折扣:4.5折
    • NEVER EAT ALONE(ISBN=9780385512053)
    •   ( 2 条评论 )
    • Keith Ferrazzi 著 /2005-02-01/ Random House US
    • YaYa CEO Ferrazzi works with "Inc." writer Raz to explain theguiding principles he has mastered over a lifetime of reaching outto explain what it takes to build the kind of lasting, mutuallybeneficial relationships that lead to professional and personalsuccess.

    • ¥112.5 折扣:5折
    • REVENUE MANAGEMENT(ISBN=9780767900331)
    •   ( 5 条评论 )
    • Robert G. Cross 编 /1997-12-01/ Random House US
    • From the man the Wall Street Journal hailed as "theguru of Revenue Management" comes revolutionary ways to recoverfrom the after effects of downsizing and refocus your business ongrowth. Whatever happened to growth? In Revenue Management, RobertG. Cross answers this question with his ground-breaking approach torevitalizing businesses: focusing on the revenue side of the ledgerinstead of the cost side. The antithesis of slash-and-burn methodsthat left companies with empty profits and dissatisfiedstockholders, Revenue Management overturns conventionalthinking on marketing strategies and offers the key to initiatingand sustaining growth. Using case studies from a variety of industries, smallbusinesses, and nonprofit organizations, Cross describes no-tech,low-tech, and high-tech methods that managers can use to increaserevenue without increasing products or promotions; predict consumerbehavior; tap into new markets; and deliver products and servicesto customers effectively and efficiently

    • ¥69 折扣:5折
    • One-Week Job Project, The(ISBN=9780345508034)
    •   ( 16 条评论 )
    • Sean Aiken 著 /2011-10-01/ Random House US
    • THE REMARKABLE AND INSPIRING TRUE STORY OF ONE GUY WHOTRANSFORMED HIS UNCERTAINTY ABOUT THE FUTURE INTO ACTION A year and a half after he graduated from college, Sean Aikenfound himself struggling to answer the question “What should I dowith my life?” His mother suggested teaching. His older sister toldhim to apply for an entry-level corporate position. His fathersaid, “It doesn’t matter what you do, just make sure it’s somethingyou’re passionate about.” Taking his father’s advice to heart, Seancreated the One-Week Job Project and launched himself on an epicjourney to find his passion. His goal: to work fifty-two jobs infifty-two weeks. After the launch of his website, oneweekjob.com, the offers beganpouring in. Sean’s first gig was—literally—jumping off a bridge, asa bungee operator in British Columbia. From there he traveledacross Canada and the United States, reinventing himself as afirefighter, an aquarium host, a radio DJ, a martial artsinstructor, an NHL mascot,

    • ¥65 折扣:5折
    • GREAT GAME OF BUSINESS, THE(ISBN=9780385475259)
    •   ( 4 条评论 )
    • Bo Burlingham 著 /1994-10-01/ Random House US
    • Now available in paperback--the book that has, since 1992,become the primer for open-book management, a new method based onthe concept of democracy, the spirit of sports, and the reality ofnumbers. Includes a "user's guide" and a discussion guide createdespecially for this edition.

    • ¥82 折扣:5折
    • POWER OF NICE, THE(ISBN=9780385518925)
    •   ( 3 条评论 )
    • Linda Kaplan Thaler 著 /2006-09-01/ Random House US
    • Three years after the events of The Golem's Eye, the youngmagician Nathaniel is an established member of the BritishGovernment. But he faces unprecedented problems: foreign wars aregoing badly and Britain's enemies are mounting attacks close toLondon. Increasingly distracted, he is treating Bartimaeus worsethan ever: the long-suffering djinni is growing weak from too muchtime in this world, and his patience is at an end. Meanwhile,undercover in London, Kitty has been stealthily completing herresearch into magic and Bartimaeus' past. She hopes to break theendless cycle of conflict between djinn and humans - but will shebe able to get anyone to listen? Before any of these problems canbe resolved, disaster strikes London from an unexpected source andthe destinies of Bartimaeus, Nathaniel, and Kitty are throwntogether once more. They have to face treacherous magicians, along-fermented conspiracy, and an enemy from 'The Other Place' thatthreatens London and the world. Worst of all, they must somehowcope wit

    • ¥77.5 折扣:5折
    • AUTOMATIC MILLIONAIRE, THE(ISBN=9780767923828) 英文原版
    •   ( 16 条评论 )
    • David Bach 著 /2005-12-01/ Random House US
    • What’s the secret to becoming a millionaire? For years people have asked David Bach, the national bestsellingauthor of Smart Women Finish Rich, Smart Couples Finish Rich, andThe Finish Rich Workbook, what’s the real secret to getting rich?What’s the one thing I need to do? Now, in The Automatic Millionaire, David Bach is sharing thatsecret. The Automatic Millionaire starts with the powerful story of anaverage American couple--he’s a low-level manager, she’s a beautician--whose jointincome never exceeds $55,000 a year, yet who somehow manage to owntwo homes debt-free, put two kids through college, and retire at 55with more than $1 million in savings. Through their story you’lllearn the surprising fact that you cannot get rich with a budget!You have to have a plan to pay yourself first that is totallyautomatic, a plan that will automatically secure your future andpay for your present. What makes The Automatic Millionaire unique: You don’t need a budget

    • ¥60.5 折扣:5折
    • WHEN GENIUS FAILED(ISBN=9780375758256)
    •   ( 12 条评论 )
    • Roger Lowenstein罗杰·洛温斯坦) 著 /2001-10-01/ Random House US
    • John Meriwether, a famously successful Wall Street trader,spent the 1980s as a partner at Salomon Brothers, establishing thebest--and the brainiest--bond arbitrage group in the world. Amysterious and shy midwesterner, he knitted together a group ofPh.D.-certified arbitrageurs who rewarded him with filial devotionand fabulous profits. Then, in 1991, in the wake of a scandalinvolving one of his traders, Meriwether abruptly resigned. For twoyears, his fiercely loyal team--convinced that the chief had beenunfairly victimized--plotted their boss's return. Then, in 1993,Meriwether made a historic offer. He gathered together his formerdisciples and a handful of supereconomists from academia andproposed that they become partners in a new hedge fund differentfrom any Wall Street had ever seen. And so Long-Term CapitalManagement was born. In a decade that had seen the longest and most rewarding bullmarket in history, hedge funds were the ne plus ultra ofinvestments: discreet, private clubs limited to those

    • ¥69 折扣:5折
    • Multinational Enterprise and Economic Analysis(ISBN=97805218
    •   ( 0 条评论 )
    • Richard E. Caves 著 /2012-01-01/ Cambridge University Press
    • The third edition of this highly accessible book is designedfor people who want to understand how multinational firms work andwhat their consequences for the economy and for political choicesare. It is designed to be readily useful to students of economicsand business administration and to scholars (teachers andresearchers) with interests in multinational enterprises.

    • ¥373.1 折扣:4.5折
    • The Five Levels of Leadership: Proven Steps to Maximize Your
    •   ( 11 条评论 )
    • John C. Maxwel 著 /2011-10-01/ Hachette
    • True leadership isn't a matter of having a certain job ortitle. In fact, being chosen for a position is only the first ofthe five levels every effective leader achieves. To become morethan "the boss" people follow only because they are required to,you have to master the ability to invest in people and inspirethem. To grow further in your role, you must achieve results andbuild a team that produces. You need to help people to developtheir skills to become leaders in their own right. And if you havethe skill and dedication, you can reach the pinnacle ofleadership-where experience will allow you to extend your influencebeyond your immediate reach and time for the benefit ofothers. The 5 Levels of Leadership are: 1. Position - People follow because they have to. 2. Permission - People follow because they want to. 3. Production - People follow because of what you have done forthe organization. 4. People Development - People follow because of what you havedone for them personall

    • ¥69 折扣:5折
    • 人生的营销计划A MARKETING PLAN FOR LIFE
    •   ( 0 条评论 )
    • Robert Michael Fried 著 /1970-01-01/
    • 12 ESSENTIAL BUSINESS PRINCIPLES TO CREATE MEANING, HAPPINESS, AND TRUE SUCCESS ROBERT MICHAEL FRIED After years of focusing on our career, it's easy to lose sight of what's important in the rest of our lives. Fortune 500 marketing strategist, Robert Michael Fried shows how the same skills and principles you've used to achieve professional success can help you reach your personal goals too - by creating A Marketing Plan for Life (Perigee Trade Paperback; January 2005; $15.95 U.S.). Fried advises us that the same strategies that result in having a good career can help us define what really matters most in our personal lives as well. Fried's twelve-point system helps the reader achieve a fuller, more balanced life/work plan: * Define the business you're in ( Figure out who you are and who you want to become. * Assess the market (Capitalize on your strengths. * Create "targets of opportunity" (Make your dreams a reality. A Marketing Plan for Life provides a definitiv

    • ¥63.9 折扣:5折
    • SUCCESS IS A CHOICE(ISBN=9780767901321)
    •   ( 8 条评论 )
    • Rick Pitino 著 /1998-03-01/ Random House US
    • MAKE RICK PITINO YOUR PERSONAL COACH AND ACHIEVE MORE THAN YOUEVER THOUGHT POSSIBLE. For Rick Pitino, the first coach to bring teams from threedifferent schools to the Final Four, success isn’t aboutshortcuts. Pitino’s secret–and the reason he has become botha great coach and one of the most sought-after motivationalspeakers in the nation–is his strategy of overachievement. Now, in Success Is a Choice, he takes the same proven methods thathave earned him and his teams legendary status and gives you aten-step plan of attack that will help you become a winner atanything you set your mind to:

    • ¥69 折扣:5折
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