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    • HBR ON COLLABORATING EFFECTIVELY(ISBN=9781422162644)
    •   ( 10 条评论 )
    • Harvard Business Review 著 /2012-01-01/ Perseus
    • Join forces to solve your toughest problems. If you need the best practices and ideas for putting headstogether··but don't have time to find them··this book is for you.Here are nine inspiring and useful perspectives, all in oneplace. This collection of HBR articles will help you: · Forge strong relationships up, down, and across the orgchart · Build collaborative teams · Know when not to collaborate · Pick the right type of collaboration for your business · Harness employees' informal knowledge sharing · Manage conflict wisely · Make smart trade·offs · Put social media technologies to work for your organization

    • ¥150.1 折扣:7.9折
    • Talent on Demand: Managing Talent in an Age of Uncertainty 如
    •   ( 2 条评论 )
    • Peter Cappelli 著 /2008-04-01/
    • Executives everywhere acknowledge that finding, retaining, and growing talent counts among their toughest business challenges. Yet to address this concern, many are turning to talent management practices that no longer work?because the environment they were tailored to no longer exists. In today's uncertain world, managers can't forecast their business needs accurately, never mind their talent needs. An open labor market means inevitable leaks in your talent pipeline. And intensifying competition demands a maniacal focus on costs. Traditional investments in talent management wind up being hugely expensive, especially when employees you've carefully cultivated leave your firm for a rival. In Talent on Demand, Peter Cappelli examines the talent management problem through a radical new lens. Drawing from state-of-the-art supply chain management and numerous company examples, he presents four new principles for ensuring that your organization has the skills it needs--when it needs them. 作者

    • ¥268.5 折扣:7.5折
    • Lords of Finance 9780143116806
    •   ( 5 条评论 )
    • Liaquat Ahamed 著 /2009-02-01/ 广东影人视听传播有限公司
    • "A magisterial work...You can't help thinking about the economic crisis we're living through now." --The New York Times Book Review It is commonly believed that the Great Depression that began in 1929 resulted from a confluence of events beyond any one person's or government's control. In fact, as Liaquat Ahamed reveals, it was the decisions made by a small number of central bankers that were the primary cause of that economic meltdown, the effects of which set the stage for World War II and reverberated for decades. As yet another period of economic turmoil makes headlines today, Lords of Finance is a potent reminder of the enormous impact that the decisions of central bankers can have, their fallibility, and the terrible human consequences that can result when they are wrong.

    • ¥97.5 折扣:7.5折
    • LOGOS AND NO GOS - HOW TO UNDERSTAND AND GET THE MOST FROM Y
    •   ( 1 条评论 )
    • Geoff Steward 著 /2007-02-01/
    • "Logos and No Gos ought to be mandatory reference material for all managers of branded products and services. It is a concise, easy read, jammed with crucial information on how to survive and thrive in the I.P. Jungle. It shows how to add brand value and how to guard that value with your life. When Kangol moved out of manufacturing and distribution into brand licensing it took us a while to realise that brand value lies as much in the quality and protection of the I.P. portfolio as it does in the image and trading performance. With Logos and No Gos on your desk there can be no excuse for sloppy I.P. management."—David M. Heys, C.E.O., Kangol Holdings Ltd "Geoff Steward is a highly experienced practitioner in the field of Intellectual Property and Trade Marks in particular. Logos and No Gos embodies his wide experience and is a very readable guide to what is otherwise a tortuous and, often, near impenetrable legal mine-field for the unwary brand owner and brand developer. Anyone thinking of laun

    • ¥556.2 折扣:8.8折
    • (创业天才)MULTIPRENEURING
    •   ( 1 条评论 )
    • Tom Gorman 著 /1996-12-01/ Scribner
    • Gorman presents a detailed explanation of how to manage your career in a way that will work for you in the 1990s--in a world with dramatic structural change in most corporations, a new social contract between employer and employee, and different skills and attitudes required for most jobs. Multipreneuring is a label for success in modern business today, which requires individuals to be able to organize resources, manage their careers, and assume sensible risks in the same way that a business enterprise is run. With the goal of helping the readers develop a portable, self-contained professional identity, the author offers them guidelines to gain insight into who they are professionally and, with that insight, to learn how to become multipreneurs. Criteria for a multipreneur include independence from a single employer, ability to learn and apply many skills, flexibility and adaptability, and being proactive in terms of starting a project and seeing it through. This thought-provoking book cautions readers that i

    • ¥24.6 折扣:8.8折
    • True North: Discover Your Authentic Leadership 9780787987510
    •   ( 10 条评论 )
    • Bill W. George ,(比尔·W·乔治),Peter E. Sims ,(彼特·E·西姆斯) 著 /2007-04-01/ Wiley
    • True North shows how anyone who follows their internal compass can become an authentic leader. This leadership tour de force is based on research and first-person interviews with 125 of today's top leaders - with some surprising results. In this important book, acclaimed former Medtronic CEO Bill George and co-author Peter Sims share the wisdom of these outstanding leaders and describe how you can develop as an authentic leader. True North presents a concrete and comprehensive program for leadership success and shows how to create your own Personal Leadership Development Plan centered on five key areas: Knowing your authentic defining your values and leadership understanding your building your support and, staying grounded by integrating all aspects of your life. True North offers an opportunity for anyone to transform their leadership path and become the authentic leader they were born to be.Personal, original, and illuminating stories from Warren Bennis, Sir Adrian Cadbury, George Shultz (former

    • ¥204.6 折扣:7.9折
    • THE WAY OF THE DOG - THE ART OF MAKING SUCCESS INEVITABLE狗之道
    •   ( 1 条评论 )
    • BURCH 著 /2005-03-01/
    • The Way of the Dog is a self-help classic. It tells the story of failed salesman, Derek Stubbins, who wanders into a brothers Grimm nightmare and gets turned into a dog. He has to learn the way of the dog to get by. He has to develop the simple, clear way of thinking that a sheepdog has for its task. In doing so, he finds that he can achieve any goal he desires. It is the perfect pathway to success. Why a dog? A dog has only two states of thought, which are happy, and waiting to be happy. When it has a task to do, it sees the beginning and the end. It doesn't become anxious or depressed at the size of the job, but just undertakes it and deals with obstacles as they come. It always succeeds. Geoff Burch taps into the core of great personal development writing in The Way of the Dog. He focuses on the two big questions - what do you want to do with your life and how do you do it? By following the way of the dog, each obstacle in your path is dealt with unfailingly, one at a time. And if you don'

    • ¥130.5 折扣:8.8折
    • REAL ESTATE 101 大学房地产法宝101:用房地产投资获得财富
    •   ( 1 条评论 )
    • Gary W. Eldred, Donald J.Trump 著 /2006-06-01/ 吉林长白山
    • Trump University books are practical, straightforward primers on the basics of doing business the Trump way-successfully. Each book is written by a leading expert in the field and includes an inspiring Foreword by Trump himself. Key ideas throughout are illustrated by real-life examples from Trump and other senior executives in the Trump organization. Perfect for anyone who wants to get ahead in business without the MBA, these streetwise books provide real-world business advice based on the one thing readers can't get in any business school-experience. In Trump University Real Estate 101, you'll learn how to: * Develop the entrepreneurial skills to succeed in real estate investing * Make money in any market at any time * Convert properties for new uses and make more money * Create instant equity in any property * Determine how financing will affect the cash flow and value of your property * Use options and assignments to buy and sell properties you don't own * A

    • ¥168.9 折扣:8.8折
    • Risk Finance And Asset Pricing: Value, Measurements, And Mar
    •   ( 1 条评论 )
    • Charles Tapiero 著 /2010-10-01/ Wiley
    • A comprehensive guide to financial engineering that stressesreal-world applications Financial engineering expert Charles S. Tapiero has his finger onthe pulse of shifts coming to financial engineering and itsapplications. With an eye toward the future, he has crafted acomprehensive and accessible book for practitioners and students ofFinancial Engineering that emphasizes an intuitive approach tofinancial and quantitative foundations in financial and riskengineering. The book covers the theory from a practitionerperspective and applies it to a variety of real-worldproblems. Examines the cornerstone of the explosive growth in marketsworldwide Presents important financial engineering techniques to price,hedge, and manage risks in general Author heads the largest financial engineering program in theworld Author Charles Tapiero wrote the seminal work Risk and FinancialManagement.

    • ¥647.8 折扣:7.9折
    • Perfect Phrases for Business Proposals and Business Plans完美短
    •   ( 2 条评论 )
    • Don Debelak 著 /2005-09-01/
    • How can you write a business plan or proposal that will turn readers into enthusiastic supporters and investors? It takes emphasizing the right ideas and actions with the right words. In Perfect Phrases for Business Plans and Business Proposals. Don Debelak draws from his research findings and consultancy experience to give you a virtual blueprint to successful communication. You'll find hundreds of hundreds of effective, ready-to-use phrases for business plans and proposals for every type of business, which will help you Tailor your approach to turn on your target audience Show how and why you can meet customers' needs Describe your market niche and how you'll successfully serve that niche Effectively demonstrate the profitability of your ideas Business plans and proposals are designed to sell your ideas. Perfect Phrases for Business Plans and Business Proposals is your easy-to-use guide to writing a winning plan or proposal that will get you closer to your goals.

    • ¥86.2 折扣:8.8折
    • The Big Short Inside the Doomsday Machine 大空头
    •   ( 12 条评论 )
    • 本社 编 /2011-01-01/ Penguin
    • From the jungles of the trading [loot to thecasinos of bas Vogas, The bia Short tells the outrageous story ofthe misfits, renegades and visionaries who saw tha.t the biggesteredit bubble of all time was about to burst, bet against thebanking system and made, a killing.

    • ¥73.5 折扣:7.5折
    • 产品推荐24策略MHPE: PERSUASIVE PROPOSALS N PRESENTATN
    •   ( 1 条评论 )
    • Heather Pierce 著 /2004-11-01/ Oversea Publishing House
    • Persuasive Proposals and Presentations shows readers how to develop a winning strategy and how to be clear, organized, and persuasive. It lays out common mistakes in strategy and offers effective advice. 作者简介: Heather Pierce is a veteran business communications writer who has created hundreds of winning proposals and presentations for Fortune 100 corporations and has written for industry magazines, newsletters, and online publications.

    • ¥53.7 折扣:7.9折
    • 丰田汽车:精益模式的实践TOYOTA WAY FIELDBOOK
    •   ( 3 条评论 )
    • Jeffrey Liker 著 /2005-09-01/ Warner Books
    • The Toyota Way Fieldbook is a companion to the international bestseller The Toyota Way. The Toyota Way Fieldbook builds on the philosophical aspects of Toyota's operating systems by detailing the concepts and providing practical examples for application that leaders need to bring Toyota's success-proven practices to life in any organization. The Toyota Way Fieldbook will help other companies learn from Toyota and develop systems that fit their unique cultures.

    • ¥201.5 折扣:7.9折
    • Harvard Business Review on Brand Management ("Harvard Busine
    •   ( 1 条评论 )
    • Harvard Business School Press 著 /1999-08-01/
    • Leading minds and landmark ideas in an easily accessible format from the preeminent thinkers whose work has defined an entire field to the rising stars and who will redefine the way we think about business, "The Harvard Business Review Paperback Series" delivers the fundamental information today's professionals need to stay competitive in a fast-moving world. With the increasing globalization of brands, effective brand management in differentiating products has become even more essential. "Harvard Business Review on Brand Management" provides the latest strategies for maximizing the value of your brands and products. It is a "Harvard Business Review" paperback.

    • ¥161.3 折扣:7.5折
    • Demark Indicators 9781576603147
    •   ( 2 条评论 )
    • Jason Perl ,(杰森·珀尔) 著 /2007-12-01/ Wiley
    • For any investment professional or specialist trader, knowing how to read and interpret rapidly fluctuating market signals can be one of the most challenging aspects of the job. This new title shows how DeMark Indicators can provide a technical analysis system for identifying risk, calculating future projected price rises, constructing more reliable trend lines and forecasting possible trend reversal levels. Jason Perl's concise explanation of the indicators themselves will familiarise the reader with one of the most popular technical analysis tools and demonstrate how to combine the various indicators and time frames to achieve a higher probability of trading success.

    • ¥238.6 折扣:7.9折
    • FORBES GREATEST BUSINESS STORIES OF ALL TIME(福布斯的商业传奇)
    •   ( 1 条评论 )
    • Forbes Magazine Staff 著 /1997-08-01/ 吉林长白山
    • What do Bill Gates, Henry Ford, J. P. Morgan, Mary Kay Ash, and Walt Disney all have in common? Uncompromising vision, a willingness to take risks, and exceptional business acumen. Not only did these individuals amass great fortunes, they revolutionized the business world and helped shape society as we know it. Theirs are just a few of the stories collected in this anthology of commercial ingenuity. Drawing on a wealth of sources, this priceless collection brings to life extraordinary achievements, many of them forgotten or little known: how Robert Morris, the preeminent merchant of the eighteenth century, financed the American Revolution with his personal credit; how Ray Kroc used a shrewd real estate strategy to turn a faltering hamburger franchise operation into the McDonald's fast food empire; and how Mary Kay Ash built a billion-dollar direct sales cosmetics company by preaching a message of economic empowerment to women. Enlightening and fascinating, Forbes(r) Greatest Business Stories

    • ¥153.5 折扣:8.8折
    • Genetics For Dummies, 2Nd Edition(ISBN=9780470551745)
    •   ( 2 条评论 )
    • Tara Rodden Robinson 著 /2010-05-01/ Wiley
    • "Genetics For Dummies," 2nd Edition serves as a perfect coursesupplement for students pursuing degrees in the sciences. With 25percent new and revised material, "Genetics For Dummies," 2ndEdition includes coverage of recent discoveries in the field ofgenetics and provides science lovers of all skill levels witheasy-to-follow and easy-to-understand information about thisincreasingly advanced field. It includes new information on: basicgenetics genetic mutations, diseases, and evolution gene therapyand other new--and controversial--medicines the exploration ofethical issues as they pertain to the study of genetics the futureof genetic science results and applications of scientificdiscoveries such as stem cell research, cloning, moleculargenetics, behavioral genetics, bioarcheology, and geneticengineering and more

    • ¥135.9 折扣:7.9折
    • THE REAL VALUE OF TRAINING: MEASURING AN(ISBN=9780071759977)
    •   ( 6 条评论 )
    • Ron Stone 著 /2011-05-01/ McGraw-Hill
    • The financial crisis and ensuing recession permanently changedhow business is conducted. Executives and other decision makers,pressured to accomplish higher goals with lower budgets, aredemanding greater levels of accountability from their people. Andwhen it comes to investing in business processes, they wantquantifiable proof that any new initiative will contribute tosolving problems, serving customers, and improving thebusiness. The Real Value of Training gives you the tools not only to provethat your program will deliver solutions; it goes one step further,so you can explain exactly how much it will deliver. Presented bytraining ROI expert Ron Stone, The Real Value of Training offers an11-step process for qualitatively and quantitatively measuring thevalue of training. Stone's methodology brings ROI to a new level of scrutiny andcredibility by helping you successfully: Collect critical performance data Analyze results and adjust for causal influence and sustainedimpact Assign a monetary value to busin

    • ¥338.9 折扣:7.9折
    • PRODUCT MANAGER'S HANDBOOK 4E(ISBN=9780071772983)
    •   ( 13 条评论 )
    • Linda Gorchels 著 /2011-08-01/ McGraw-Hill
    • The essential guide to seamless product management for today’sfluid, unpredictable business world Long considered the most useful and insightful guide of its kind,The Product Manager’s Handbook has been fully revised and updatedto give you the edge in today’s challenging business landscape. Itfeatures expanded coverage of product development processes,intelligence-gathering techniques (including social media), and agreater emphasis on international issues. This indispensable resource proves that the techniques and toolsproduct managers use are similar—regardless of what industry theywork in and what kind of products they manage. Simply put, thisbook has everything you need for superior job performance—whetheryou manage consumer or business-to-business products created by anorganization that is hierarchical or horizontal. The Product Manager’s Handbook shows you how to integrate yourorganization’s disparate segments into a cooperative,results-focused unit that produces sa

    • ¥440 折扣:7.9折
    • Profit Mapping: A Tool for Aligning Operations with Future P
    •   ( 2 条评论 )
    • Anil Menawat 编 /2006-06-01/
    • A wise manager knows that success only comes with operational excellence that is properly aligned with strategy. The challenge is knowing what actions to take and when to take them-navigating without knowing the impact of your actions on the bottom line is a risk you can't afford to take. Profit Mapping delivers a forward-looking management decision tool that allows you to proactively navigate business strategy and execution. The authors' exclusive ProFITMAP method is a navigation system for operations that has been used successfully with leading businesses such as Ford Motor Company and General Motors. It enables you to test the impact of any number of factors on operational execution-from product demand and mix changes to process and technology changes to resource limitations-prior to taking any action. ProFIT-MAP helps you make informed process and product decisions and reach your operational and product objectives by answering the following questions: Can it be done? Is it possible? If not, then wha

    • ¥256.5 折扣:7.5折
    • Outliers: The Story of Success 异类:不一样的成功启示录
    •   ( 3 条评论 )
    • Malcolm Gladwell /1970-01-01/ Penguin
    • This is a brilliant new book from the bestselling author of "The Tipping Point" and "Blink". Why are people successful? For centuries, humankind has grappled with this question, searching for the secret to accomplishing great things. In this stunning new book, Malcolm Gladwell takes us on an invigorating intellectual journey to show us what makes an extreme overachiever. He reveals that we pay far too much attention to what successful people are like, and too little attention to where successful people are from: their culture, their family, and their generation. Gladwell examines how the careers of Bill Gates and the performance of world-class football players are alike; what top fighter pilots and The Beatles have in common; why so many top lawyers are Jewish; why Asians are good at maths; and why it is correct to say that the mathematician who solved Fermat's Theorem is not a genius. Just as he did in "Blink", Gladwell overturns many of our conventional notions and creates an entirely new model for seeing t

    • ¥51 折扣:7.5折
    • 培训手册Little Book of Coaching, The
    •   ( 1 条评论 )
    • Ken Blanchard 等著 /2001-01-01/ 音像供货
    • Are the people who report to you giving you their best? Is each individual on your team performing to his or her fullest potential? For more than thirty years, renowned business consultant and bestselling author Ken Blanchard and legendary NFL coach Don Shula have motivated teams to peak performances. In their classic, authoritative work on coaching, Everyone's a Coach, they distilled their rich collective experience down to its key elements and shared their secrets for inspiring others to greatness. Now, by popular demand, Blanchard and Shula have created The Little Book of Coaching, capturing the essence of their classic in this indispensable motivational gem--a gift to their readers and fans. At the heart of this book is a simple acronym that describes the qualities of an effective leader: Conviction-driven--Never compromise your beliefs Overlearning--Practice until it's perfect Audible-ready--Know when to change Consistency--Respond predictably to performance

    • ¥105.1 折扣:7.9折
    • Communicate Effectively (McGraw-Hill Professional Education
    •   ( 1 条评论 )
    • Lani Arredondo 著 /2007-05-01/
    • This hands-on, concise guide gives you 24 proven techniques for communicating clearly and managing conflicts. It features guidelines for everything from sharing information and gathering input from employees to handling disagreements to conducting results-driven meetings and presentations.

    • ¥58.5 折扣:7.5折
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