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    • 新兴房地产市场:如何发现并从中赢利Emerging Real Estate Markets : How to Find
    •   ( 1 条评论 )
    • David Lindahl 著 /2007-10-01/
    • Praise for Emerging Real Estate Markets "In this book, you'll discover how to snatch real estate opportunities at low prices, before their value becomes common knowledge. Buy all the copies on the bookshelf before your competitor does!" —Frank McKinney, "The Maverick Daredevil Real Estate Entrepreneur" and author of Frank McKinney's Maverick Approach to Real Estate Success "I've never seen another real estate book even come close to laying out a profit road map the way this one does. If your local economy is too hot or too cold, Lindahl's guide will show you how to invest in the up-and-coming markets with the greatest profit potential." —Stacy Kellams, President, www.RealEstateCourseReviews.com "Lindahl shows you how to look into the future and see where the next hot real estate markets will be. It's the closest thing I've found to a real estate crystal ball." —Jeff Adams, President, www.FreeRealEstateMentoring.com "The brilliant thing about this

    • ¥170.7 折扣:8.8折
    • SILOS, POLITICS, AND TURF WARS(化敌为友的领导艺术)
    •   ( 1 条评论 )
    • Patrick M. Lencioni 著 /2006-02-01/
    • "Lencioni's theory around alignment is simple and powerful, and could apply to any type of organization, large or small." —Gary C. Kelly, vice chairman and chief executive officer, Southwest Airlines Co. "An incisive and insightful look at how companies can recognize and remedy infighting. The tone of Patrick's writing is as warm and readable as the advice itself is sound." —Michael A. George, chief marketing officer, Dell Inc. "Lencioni is a master at creating real and tangible company alignment. We're using these principles to rally our people around building a global brand. Huge applause from our entire organization." —Brian Scudamore, founder & CEO, 1-800-GOT-JUNK? Other Best-Selling Leadership Books by Patrick Lencioni The Five Dysfunctions of a Team Overcoming the Five Dysfunctions of a Team: A Field Guide The Four Obsessions of an Extraordinary Executive The Five Temptations of a CEO Death by Meeting

    • ¥176.6 折扣:8.8折
    • How to Plan and Execute Strategy: 24 Steps to Implement Any
    •   ( 1 条评论 )
    • Wallace Stettinius 著 /2006-10-01/ 暂无出版社信息
    • How to Plan and Execute Strategy provides you with 24 practical steps for creating, implementing, and managing market-defining, growth-driving strategies. Encompassing every stage of the strategic process, this tactic-filled handbook shares exactly what you need to know in order to: Define your businesses Know your market Understand your opportunities and threats Set feasible goals and objectives Create the strategies to achieve your objectives Identify and set priorities Write your business plan Get the right people Communicate the strategy and obtain commitment Integrate across functions Execute with discipline Monitor results, evaluate, and react Every successful company has benefited from an excellent corporate strategy. With the proven techniques in this portable, hands-on guide, your business will reap the same rewards. How to Plan and Execute Strategy shows how to get a leg up on your competition and sustain

    • ¥95.3 折扣:7.5折
    • 项目管理 Project Management
    •   ( 1 条评论 )
    • Gary R. Heerkens 著 /2004-11-01/ Oversea Publishing House
    • Project Management reviews the steps in organizing and managing projects, from how to build a realistic schedule to how to measure both success and failure. Project Management discusses team building, timing, the planning process, estimating project costs, managing project interfaces, risk management, and more.

    • ¥78.4 折扣:9.8折
    • This Book Will Change 这本书将改变世界
    •   ( 1 条评论 )
    • Benrik Ltd 著 /2009-10-01/
    • If your life needs spicing up, this is your new bible. With over 400,000 copies sold, Benrik's brand of unhinged self-help has changed countless lives worldwide, some of them even for the better. "This Book Will Change Your Life" collects together the 365 best extreme life-changing tasks from the cult series "This Diary Will Change Your Life", and constitutes the definitive version. Road-tested by thousands of devotees, if this book doesn't change your life, you're most probably dead. Enjoy! 'Hip, visually delightful and almost endlessly engaging' - "The Guardian". 'Cheerfully nihilistic' - "The Times". 'Wonderful, zany, absorbing' - "The Observer". 'Will put a smile on even the gloomiest Monday-morning face' - "Glamour". 作者简介: Benrik are Ben Carey and Henrik Delehag, authors of A Book for People Who Want to Become Stinking Rich But Aren't Quite Sure How, This Diary Will Change Your Life and other books in a similar inspirational vein. Their aim is to twist everyday reality into a more plea

    • ¥127.6 折扣:8.8折
    • 奔驰的历史:ultimate history of Mircedes Benz
    •   ( 1 条评论 )
    • Trevor Legate 著 /2008-01-01/ 北京科文图书业信息技术有限公司
    • Fully illustrated and highly detailed, The Ultimate History of Mercedes-Benz reveals the fascinating story of one of the world's most prestigious and desirable marques. Here are the stories behind all of the great cars the earliest engine-powered Motorwagens, the record-breaking Blitzen Benz, the famous Silver Arrows racing cars, the instantlyecognizable 300SL Gullwig model, the elegant sedans and sports cars of the late twentieth century, the tiny Smart city car, the fabulous Mercedes-Benz SLR McLaren, and many more.

    • ¥90.1 折扣:7.9折
    • 一分钟经理人-领导力 Leadership and the One Minute Manager
    •   ( 1 条评论 )
    • Ken Blanchard 著 /1999-10-01/ HarperCollins
    • In clear, simple terms Leadership and the One Minute Manager teaches managers the art of Situational Leadership--a simple system that refutes the conventional management mandate of treating all employees equally, tlere, you'll learn why tailoring management styles to individual employees is so important; why knowing when to delegate, support, or direet is critieal; how to identify the leadership style suited to a partieular person; and how consistent use of the One Minute techniques will produce better management and enhanced motivation on all levels. This remarkable, easy-to-follow book is a priceless guide to creative,personalized leadership that elicits the bestperformance from your staff and the best bottom line for any business.

    • ¥116.9 折扣:7.9折
    • (我行,你也一定行) I Feel Great And You Will Too
    •   ( 1 条评论 )
    • Pat Croce 著 /2000-12-01/ Oversea Publishing House
    • Let the irrepressible president of the Philadelphia 76ers show you how to succeed in this invaluable blueprint for business and life. A pioneer in the sports physical therapy industry, Pat Croce went from the training room to the boardroom in one of the most unlikely stories in sports history -- a classic rags-to-riches tale made possible by his indestructible positive attitude. With the same unstoppable character that has made him a favorite motivational speaker of Fortune 500 executives, Croce recounts the moments that taught him to strive for and achieve greatness. But I Feel Great and You Will Too! is more than just the story of one man's remarkable journey. Throughout this moving, often hilarious, and always brutally honest book, Croce hits you with pointers on goal setting, communication, creative thinking, desire, dedication, and much more. Croce also includes his "Ten Commandments of Customer Service," the same guidelines he used to become one of the most successful entrepreneurs in

    • ¥30.8 折扣:8.8折
    • Profit Mapping: A Tool for Aligning Operations with Future P
    •   ( 2 条评论 )
    • Anil Menawat 编 /2006-06-01/
    • A wise manager knows that success only comes with operational excellence that is properly aligned with strategy. The challenge is knowing what actions to take and when to take them-navigating without knowing the impact of your actions on the bottom line is a risk you can't afford to take. Profit Mapping delivers a forward-looking management decision tool that allows you to proactively navigate business strategy and execution. The authors' exclusive ProFITMAP method is a navigation system for operations that has been used successfully with leading businesses such as Ford Motor Company and General Motors. It enables you to test the impact of any number of factors on operational execution-from product demand and mix changes to process and technology changes to resource limitations-prior to taking any action. ProFIT-MAP helps you make informed process and product decisions and reach your operational and product objectives by answering the following questions: Can it be done? Is it possible? If not, then wha

    • ¥256.5 折扣:7.5折
    • CREATIVE PROJECT MANAGEMENT 9780071739337
    •   ( 1 条评论 )
    • Michael Dobson 著 /2010-07-01/
    • The seven essential tools for keeping projects on time andunder budget You're executing risk management, leadership, and planning--allhallmarks of outstanding project management. And yet you're stillhaving trouble keeping your projects on schedule. Creative Project Management adds two new elements to the mix:creativity and innovation. Internationally renowned project management consultants MichaelDobson and Ted Leemann combine traditional project managementskills, such as risk evaluation, decision-making, and humandynamics, with outside-the-box thinking and business creativity.They provide seven new tools and approaches you can apply to anyproject. The methods discussed inside Creative Project Management show youhow to: Realistically imagine the outcome of your decisions Work with--and around--the realities and constraints that affectyour decisions Read and predict trends Manage the long- and short-term ramifications of yourdecisions Evaluate the im

    • ¥123.2 折扣:8.8折
    • Social Media Marketing: The Next Generation Of Business Enga
    •   ( 2 条评论 )
    • Dave Evans 著 /2010-10-01/ Wiley
    • How to implement social technology in business, spurcollaborative innovation and drive winning programs to improveproducts, services, and long-term profits and growth. The road to social media marketing is now well paved: A July2009 Anderson Analytics study found 60% of the Internet populationuses social networks and social media sites such as Facebook,MySpace, and Twitter. Collaboration and innovation, driven bysocial technology, are “what’s next.” Written by the author of the bestselling Social MediaMarketing: An Hour a Day in collaboration with Jake McKee, SocialMedia Marketing: The Next Generation of Business Engagementtakesmarketers, product managers, small business owners, seniorexecutives and organizational leaders on to the next step in socialtechnology and its application in business. In particular, thisbook explains how to successfully implement a variety tools, how toensure higher levels of customer engagement, and how to build onthe lessons learned and information gleaned f

    • ¥204.6 折扣:7.9折
    • TOYOTA WAY 丰田之道:丰田汽车案例----精益制造的14项管理原则
    •   ( 11 条评论 )
    • Jeffrey Liker 著 /2003-10-01/ McGraw-Hill
    • In factories around the world, Toyota consistently makes the highest-quality cars with the fewest defects of any competing manufacturer, while using fewer man-hours, less on-hand inventory, and half the floor space of its competitors. The Toyota Way is the first book for a general audience that explains the management principles and business philosophy behind Toyota's worldwide reputation for quality and reliability. Complete with profiles of organizations that have successfully adopted Toyota's principles, this book shows managers in every industry how to improve business processes by: Eliminating wasted time and resources; Building quality into workplace systems; Finding low-cost but reliable alternatives to expensive new technology; Producing in small quantities; Turning every employee into a qualitycontrol inspector.

    • ¥227.9 折扣:8.8折
    • Guerrilla Marketing For Dummies游击营销傻瓜书
    •   ( 3 条评论 )
    • Jonathan MargolisPatrick Garrigan 著 /2008-10-01/
    • Want to reach consumers in innovative ways? Guerilla Marketing For Dummies is packed with guerilla tactics and trade secrets for marketing your products or services like never before. From re-imagining existing marketing platforms to mastering trailblazing methods, you’ll create a cost-effective game plan for getting your customers’ attention and keeping it! This savvy, hands-on guide explains what guerilla marketing is, who does it, and why. You’ll learn how it can take your brand to new heights as you start thinking like a guerilla, brainstorming, collaborating, and refining ideas for an exciting, non-traditional marketing program. The real fun starts when you build a winning team and take your message to the streets, executing attention-grabbing publicity stunts and creating unforgettable events. You’ll find out when it pays to work with the big-gun guerilla-marketing firms and how to launch your own low-cost campaign. Discover how to: Reach customers wherever they are Develop a cohe

    • ¥130.2 折扣:7折
    • 21世纪领导力-六西格玛(签名珍藏本)The six sigma leader by Pete Pande
    •   ( 1 条评论 )
    • Peter S. Pande 著 /2006-12-01/ Oversea Publishing House
    • Through impressive results, Six Sigma has proven to hundreds of organizations around the globe that settling for “good enough” won't work. Now Peter S. Pande, foremost expert on change leadership and coauthor of the bestselling The Six Sigma Way, challenges leaders to seek a new standard of leadership excllence and apply principles inspired by Six Sigma to take their companies to a new level. The Six Sigma Leader defines successful leadership in the 21st Century. With illustrative examples and proven strategies such as “The 10 Second Rule” (taking that extra time to make sure you're asking the right questions to get the information you need), the book offers techniques that link leadership improvement to real business results, and explores Six Sigma Leadership: the core principles of Six Sigma leadership and the 21st-century challenges of balance and flexibility Change and Constancy: the role of change in leadership and how to achieve greater return on your change portfolio

    • ¥167.5 折扣:7.9折
    • Animal Spirits,How Human Psychology Drives the Economy, and
    •   ( 9 条评论 )
    • Robert J. Shiller 著 /2010-02-01/ Princeton University Press
    • The global financial crisis has made it painfully clear that powerful psychological forces are imperiling the wealth of nations today. From blind faith in ever-rising housing prices to plummeting confidence in capital markets, "animal spirits" are driving financial events worldwide. In this book, acclaimed economists George Akerlof and Robert Shiller challenge the economic wisdom that got us into this mess, and put forward a bold new vision that will transform economics and restore prosperity. Akerlof and Shiller reassert the necessity of an active government role in economic policymaking by recovering the idea of animal spirits, a term John Maynard Keynes used to describe the gloom and despondence that led to the Great Depression and the changing psychology that accompanied recovery. Like Keynes, Akerlof and Shiller know that managing these animal spirits requires the steady hand of government--simply allowing markets to work won't do it. In rebuilding the case for a more robust, behaviorally informed Keynes

    • ¥108.8 折扣:7.9折
    • The Elegant Solution: Toyota's Formula for Mastering Innovat
    •   ( 1 条评论 )
    • Matthew E. May 著 /2006-10-01/ Simon & Schuster
    • Toyota is now one of the top three car companies in the U.S. according to the New York Times--a fact that would have been unthinkable just a decade ago. May, a senior advisor with the University of Toyota, reveals how Toyota's philosophy of team-based innovation and creative business practices has made this -postindustrial manufacturing company a winner. A formula of three principles and 10 practices drives Toyota's creativity, with a reported one million ideas from its employees being implemented each year. May was challenged to translate the Toyota Production System into a company-wide process to cultivate creative ideas at every level of the company and convert those ideas to solid value for customers buying a Toyota automobile. May outlines his journey with dozens of compelling real-life examples of creative thinking while weaving in the history and Japanese culture that has made Toyota the well-respected and profitable company it is today.

    • ¥182.9 折扣:7.9折
    • The Leadership Pipeline: How To Build The Leadership-Powered
    •   ( 1 条评论 )
    • James Noel 著 /2010-12-01/ Wiley
    • An updated and revisedversionof the bestselling The LeadershipPipeline – the critical resource for how companies can growleadersfrom the inside. In business,leadership at every level is a requisite for companysurvival. Yet the leadership pipeline –the internal strategy togrowleaders – in many companies is dry or nonexistent. Drawing on theirexperiences at many Fortune 500 companies, the authors show howorganizations can develop leadership at every level by identifyingfuture leaders, assessing their corporate confidence, planningtheir development, and measuring their results. New to this edition is 65 pages of new material toupdate themodel, share new stories and add new advice based on the ten moreyears of experience. The authors have also added a "FrequentlyAsked Questions" section to the end of each chapter.

    • ¥204.6 折扣:7.9折
    • FORBES GREATEST BUSINESS STORIES OF ALL TIME(福布斯的商业传奇)
    •   ( 1 条评论 )
    • Forbes Magazine Staff 著 /1997-08-01/ 吉林长白山
    • What do Bill Gates, Henry Ford, J. P. Morgan, Mary Kay Ash, and Walt Disney all have in common? Uncompromising vision, a willingness to take risks, and exceptional business acumen. Not only did these individuals amass great fortunes, they revolutionized the business world and helped shape society as we know it. Theirs are just a few of the stories collected in this anthology of commercial ingenuity. Drawing on a wealth of sources, this priceless collection brings to life extraordinary achievements, many of them forgotten or little known: how Robert Morris, the preeminent merchant of the eighteenth century, financed the American Revolution with his personal credit; how Ray Kroc used a shrewd real estate strategy to turn a faltering hamburger franchise operation into the McDonald's fast food empire; and how Mary Kay Ash built a billion-dollar direct sales cosmetics company by preaching a message of economic empowerment to women. Enlightening and fascinating, Forbes(r) Greatest Business Stories

    • ¥153.5 折扣:8.8折
    • 销售商的工具(哈佛商业评论系列)MARKETER'S TOOLKIT
    •   ( 1 条评论 )
    • Business Essentials Harvard 著 /2000-01-01/ Harvard Business School Press
    • Harvard Business Essentials The Reliable Source for Busy Managers The Harvard Business Essentials series is designed to provide comprehensive advice, personal coaching, background information, and guidance on the most relevant topics in business. Drawing on rich content from Harvard Business School Publishing and other sources, these concise guides are carefully crafted to provide a highly practical resource for readers with all levels of experience. To assure quality and accuracy, each volume is closely reviewed by a specialized content adviser from a world class business school. Whether you are a new manager interested in expanding your skills or an experienced executive looking for a personal resource, these solution-oriented books offer reliable answers at your fingertips. Effective marketing can mean the difference between runaway successes and costly flops. Covering everything from customer programs to ad campaigns to sales promotions, this is every marketer’s hands-on guide to turning opportuniti

    • ¥167.5 折扣:7.9折
    • 非赢利组织的管理Managing the Nonprofit Organization
    •   ( 1 条评论 )
    • Peter F. Drucker 著 /2006-05-01/ 音像供货
    • The nonprofit sector is growing rapidly, creating a major need for expert advice on how to manage these organizations effectively. Management legend Peter Drucker provides excellent examples and explanations of mission, leadership, resources, marketing, goals, and much more. Interviews with nine experts also address key issues in this booming sector.

    • ¥98.8 折扣:7.9折
    • Strategic Learning: How To Be Smarter Than Your Competition
    •   ( 3 条评论 )
    • Willie Pietersen 著 /2010-03-01/ Wiley
    • How to use Strategic Learning to rapidly respond to change andgain a sustainable advantage over your competitors What's evenharder than creating a breakthrough strategy? Making it stick. Ascompanies are fighting to survive in a tough economy, this new bookby Willie Pietersen demonstrates the power of the StrategicLearning process, a four-step dynamic cycle guaranteed to createand sustain winning performance. Adopted by a wide range ofcorporations and not-for-profit organizations, the StrategicLearning process builds on eight years of practicing, adapting andhoning the original concepts Pietersen first introduced in"Reinventing Strategy "to explain how organizations can generatesuperior insights about their customers and competitors, craft aWinning Proposition, focus on a vital few key priorities, createbuy-in throughout the organization and achieve success - again andagain. Teaches organizations to make smarter decisions that helpthem win customers and earn superior profits Explains how toinstill a cul

    • ¥204.6 折扣:7.9折
    • HBR ON COLLABORATING EFFECTIVELY(ISBN=9781422162644)
    •   ( 10 条评论 )
    • Harvard Business Review 著 /2012-01-01/ Perseus
    • Join forces to solve your toughest problems. If you need the best practices and ideas for putting headstogether··but don't have time to find them··this book is for you.Here are nine inspiring and useful perspectives, all in oneplace. This collection of HBR articles will help you: · Forge strong relationships up, down, and across the orgchart · Build collaborative teams · Know when not to collaborate · Pick the right type of collaboration for your business · Harness employees' informal knowledge sharing · Manage conflict wisely · Make smart trade·offs · Put social media technologies to work for your organization

    • ¥150.1 折扣:7.9折
    • The Case Study Handbook: How to Read, Discuss, and Write Per
    •   ( 1 条评论 )
    • William Ellet 著 /2007-04-01/
    • If you’re enrolled in an executive education or MBA program, you’ve probably encountered a powerful learning tool: the business case. But if you’re like many people, you may find analyzing cases and writing about them challenging or frustrating. That’s not surprising—cases are not simple narratives, and good ones are typically nonlinear and can even be purposefully misleading. Apply the conventional approach to understanding business cases, and you may waste time (at best) and arrive at weak or meager conclusions (at worst). The Case Study Handbook presents a powerful new approach for analyzing, discussing, and writing about cases. By using sample Harvard Business School cases, you’ll master a number of useful topics, including: How to recognize case situations and apply appropriate tools to solve problems, make decisions, or develop evaluations How to quickly establish a base of knowledge about a case How to write persuasive case-based essays How to talk about c

    • ¥183 折扣:7.5折
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